Helium 10 Pricing & Membership Plan Options – How They Work

Introduction

Embarking on your Amazon selling journey? Welcome to the world of e-commerce optimization! Our mission is to equip you with the tools and strategies needed to uncover lucrative product opportunities, craft meticulously optimized Amazon listings, and steadily boost your sales using proven, cutting-edge techniques.

While we offer a suite of powerful Amazon seller tools, we’re more than just a software provider – we’re a community. What sets us apart is our flexible approach to engagement. Whether you’re a full-time entrepreneur or seeking a robust side hustle, we understand that your Amazon venture is a significant part of your life. That’s why we’ve designed our services to adapt to your unique needs and aspirations.

We believe that when it comes to e-commerce tools, one size doesn’t fit all. Your ambitions and resources are uniquely yours, and your toolkit should reflect that. This philosophy drives our diverse range of pricing options, ensuring there’s a perfect fit for every seller, regardless of their scale or objectives.

Helium 10’s pricing plans are made up of a free subscription plan and three paid plans: Starter (starting at $29/month) Platinum (starting at $79/month) and Diamond ($229/month).

Not sure what to make of it all? Here is a quick rundown of each membership plan we offer to Amazon sellers:

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Helium 10 Plans

Free Plan

If you are looking to try out the Helium 10 suite of tools, we offer a free plan that gives new users a taste of what we have to offer. This free trial is a limited, free version of most Helium 10 tools. You can use Cerebro twice a day to track up to 20 keywords. This is the perfect plan for discovering if our Amazon keyword research and Amazon product research tools are right for you. The Helium 10 Free Plan includes:

Product Research

• Black Box, 5 uses
• Xray, 10 uses
• Xray for Walmart, 1,000 requests

Listing Optimization

• Listing Analyzer, 2 uses
• Listing Builder, 2 suggested searches per month (no Amazon sync)
• Scribbles, Limited 30-day use
• Frankenstein, Limited 30-day use

Operations

• Alerts, 2 ASINs 
• Inventory Management, Limited 30 days 

Analytics

• Market Tracker, Up to 1 Market
• Profits, Limited 30-day use
• Profits for Walmart, Limited 30-day use 

If you feel as though your business could use a little bit more help, you should definitely sign up for FREE access to powerful, easy-to-use tools to help with every part of selling on Amazon and Walmart.

Starter Plan – Starting at $39/mo, Annual $349

The Starter Plan is tailored for Amazon sellers taking their first steps or those in the early stages of their journey. This tier provides access to our core suite of powerful tools, with some usage limits in place. It’s the perfect option for those wanting to explore our platform’s capabilities without a significant upfront investment. With the Starter Plan, you’ll gain access to: 

Product Research

• Black Box, 20 uses
• Xray, 5,000 requests
• Xray for Walmart, 5,000 requests

Keyword Research

• Cerebro, 2 daily uses
• Cerebro for Walmart, 2 daily uses
• Magnet, 2 daily uses 
• Magnet for Walmart, 2 daily uses

Listing Optimization

• Listing Analyzer, 2 uses
• Listing Builder, 2 product listings (no Amazon sync)
• Scribbles, Limited 30-day use
• Frankenstein, Limited 30-day use

Operations

• Alerts, 2 ASINs 
• Inventory Management, Limited 30 days 

Analytics

• Market Tracker, Up to 1 Market
• Profits, Unlimited Access  
• Profits for Walmart, 90 Days 

Additional Perks of the Starter Plan:

• Includes Freedom Ticket (our Amazon FBA Training Course)
• Connect up to 2 Seller Accounts / Tokens

This plan offers an excellent foundation for new sellers, providing essential tools to kickstart your Amazon business while keeping costs manageable. As your business grows, you can easily upgrade to unlock additional features and higher usage limits.

Platinum Plan – Starting at $99/mo, Annual $999

This tier is the ideal starting point for committed Amazon entrepreneurs. We’ve crafted this cost-effective option with both ambitious newcomers and established sellers in mind. It’s perfect for those looking to launch or scale their Amazon business with powerful, data-driven tools. With the Platinum Plan, you’ll unlock:

Product Research

• Black Box, 250 daily uses
• Xray, 5,000 requests
• Xray for Walmart, 5,000 requests  

Keyword Research

• Cerebro, 250 daily uses 
• Cerebro for Walmart, 2 daily uses   
• Magnet, 150 daily uses 
• Magnet for Walmart, 150 daily uses 

Listing Optimization

• Listing Analyzer, 50 tool uses
• Listing Builder, 20 Product Listings (No Amazon sync) 
• Scribbles, Unlimited use
• Frankenstein, Unlimited use

Operations

• Alerts, 20 ASINs 
• Follow Up, 5,000 emails /monthly 
• Inventory Management, 40 SKUs   

Analytics

• Market Tracker, Up to 3 Markets 
• Profits (Insights Dashboard), 20 ASINs 
• Profits, Unlimited Access  
• Profits for Walmart, 90 Days 
• Keyword Tracker, 500 keywords 
• Keyword Tracker for Walmart, 100 Keywords 

This plan provides a robust set of tools and resources to propel your Amazon business forward. Ideal no matter if you’re just starting out or looking to take your existing operation to the next level, the Platinum Plan—which includes everything from the Starter Plan plus full access to Profits and Xray—offers the perfect blend of functionality and affordability to fuel your e-commerce success.

Note: Profits is the ultimate seller’s data headquarters. By having access to your Amazon product listing, sales analytics, and performance metrics all in one place, you get an instant and clear snapshot illustrating the health of your Amazon business. Full access to this Amazon seller tool is a massive addition to the Platinum Plan. 

Additional Perks of the Platinum Plan:  

• Connect up to 2 Amazon Seller Central or Walmart accounts. 
• Get full access to Freedom Ticket, our Amazon seller training course. 

If you are new to selling on Amazon and want a no-nonsense, A-to-Z guide to Amazon best practices—including how to be successful when first starting out—be sure to check out Freedom Ticket, an exclusive Amazon FBA seller course taught by 7-figure Amazon-selling master Kevin King. This is a structured course, broken into weekly modules. It’s designed to show you the Amazon selling ropes with real-world examples, as well as how to use Helium 10 tools along the way. 

Diamond Plan – Starting at $249/mo, Annual $2,499

The Helium 10 Diamond Plan stands as our premier offering, tailored for dedicated Amazon sellers who are committed to maximizing their e-commerce potential. This comprehensive package is designed for those who recognize the immense value of data-driven decision-making and advanced marketing strategies in the competitive Amazon marketplace.

The Diamond Plan includes:

Product Research

• Black Box, 250 uses 
• Xray, 5,000 requests
• Xray for Walmart, 5,000 requests  

Keyword Research  

• Cerebro, 250 daily uses 
• Cerebro for Walmart, 250 daily uses 
• Advanced Brand Analytics, 250 daily uses
• Magnet, 150 daily uses 
• Magnet for Walmart, 150 daily uses 

Listing Optimization  

• Listing Analyzer, 150 tool uses
• Listing Builder, 300 Product Listings with Amazon sync
• Scribbles, Unlimited 
• Frankenstein, Unlimited 

Operations 

• Alerts, 200 ASINs
• Follow Up, 15,000 emails/monthly 
• Refund Genie, Unlimited 
• Inventory Management, 10,000 SKUs 
• Business Valuation, Unlimited 

Analytics  

• Market Tracker, Up to 5 Markets 
• Profits (Insights Dashboard), 1,000 ASINs 
• Profits, Unlimited use
• Profits for Walmart, Unlimited use
• Keyword Tracker, 2,500 Keywords 
• Keyword Tracker for Walmart, 250 keywords 

Marketing   

• Adtomic add-on starting at $199/mo. + 2% ad spend > $10K   

Additional Perks of the Diamond Plan: 

• Connect up to 5 Amazon Seller Central or Walmart accounts. 
• Freedom Ticket—full access 

By choosing the Diamond Plan, you’re equipping yourself with the most powerful set of tools available to dominate the Amazon marketplace. It’s the ultimate choice for sellers who are serious about building a thriving, sustainable e-commerce business.

Adtomic & Diamond Bundle – Starting at $349/mo (with Annual Plan)

Bundle our Diamond plan with Adtomic – perfect for customers interested in saving more with PPC campaign automation! Your next viral launch starts here.

Includes everything in Diamond, plus:

• PPC campaign creation, management, and optimization 
• Clear and actionable analytics 
• AI-powered suggestions 
• Advanced templates and automation 

Supercharge Your Brand Plan – Starting at $1,299/mo

The Supercharge Your Brand Plan expands the features of the Diamond Plan even further. It features multi-user access and the following features: 

Product Research  

• Black Box, 500 uses 
• Xray 
• Xray for Walmart, 5,000 requests 

Keyword Research  

• Cerebro, 500 uses 
• Cerebro for Walmart, 500 uses 
• Cerebro Advanced Brand Analytics, 250 uses (Brand Registered)  
• Search Expander, 1,000 uses 
• Magnet, 150 uses 
• Magnet for Walmart, 150 uses 

Listing Optimization  

• Listing Analyzer – 300 uses in tool / 5000 Insights Dashboard ASINS
• Listing Builder, 300 AI-enhanced Product Listings with Amazon sync
• Scribbles, Unlimited use
• Frankenstein, Unlimited use

Operations 

• Alerts, 5,000 ASINs 
• Follow Up, 50,000 emails /monthly 
• Inventory Management, 10,000 SKUs
• Business Valuation, Unlimited use

Analytics  

• Market Tracker, Up to 15 Markets 
• Profits (Insights Dashboard), 5,000 ASINs  
• Profits, Unlimited use 
• Profits for Walmart, Unlimited use
• Keyword Tracker, 10,000 keywords 
• Keyword Tracker for Walmart, 250 keywords  

Marketing  

• Adtomic – Included (only 2% > 10k ad spend charged) 
• MT360 – included with 5 Free Markets in the Americas region 
• Elite – included (network and training)

Additional Perks of the Supercharge Your Brand Plan:

• Multi-User Login ‒ Up to 25 users
• Connect up to 25 Amazon Seller Central or Walmart Accounts
• Insights Dashboard
• Insights and Recommendations 
• Product Metrics – Up to 5,000 ASINs (ASIN Cap) 
• Monthly Expert Training ‒ Full Access
• Freedom Ticket ‒ Full Access

Powerful Add-Ons to Enhance Any Subscription

Adtomic (starting at $399/mo + 2% ad spend > $20K) 

AI-powered PPC solution to help you create, manage, and optimize campaigns with ease. 

Market Tracker 360 (starting at $500/mo) 

Access the most accurate insights to grow your business and outperform your competitors. 

Elite (starting at $99/mo) 

Networking and training are reserved exclusively for top-tier sellers looking to scale faster. 

Interested in Enterprise Solutions with Helium 10?

Are you managing multiple brands or overseeing a large-scale Amazon operation? Our custom e-commerce solutions are designed to meet the unique challenges and opportunities faced by agencies and high-volume sellers.

We understand that as your business grows, so do your needs for advanced analytics, streamlined workflows, and scalable tools. That’s why we offer bespoke packages tailored to your specific requirements. To explore how our advanced e-commerce tools can elevate your Amazon business to new heights, we invite you to connect with our specialized Helium 10 enterprise sales team. Our experts will work closely with you to understand your unique challenges and goals and develop a customized plan that drives your success.

FAQs

Frequently Asked Questions

What is Helium 10 used for?

Helium 10 empowers sellers with data-driven insights. From tracking keyword popularity to identifying hot product niches, optimizing listings, automating Amazon Ads, and streamlining review requests, this comprehensive toolkit removes uncertainty from your e-commerce strategy. Make informed decisions and grow your business with confidence.

Can we use Helium 10 for free?

Helium 10 offers a complimentary plan, giving users a chance to sample its tools without financial commitment. This free tier provides restricted access to core features, including product research, keyword analysis, and listing optimization tools.

Can I use Helium 10 without an Amazon account?

In short, an Amazon seller account is required to fully leverage Helium 10. This tool is tailored for Amazon sellers and relies on access to your seller account to deliver its array of features and advantages.

Is Helium 10's Chrome Extension free?

Yes! Download Helium 10’s Chrome Extension for free today so you can extract powerful data from Amazon or Walmart!