5 Most Crucial Amazon URLs

1. CANONICAL URL

Search-engine friendly Amazon URL.

Example: https://www.amazon.com/CVLIFE-Tactical-Flashlight-Outdoor-Rechargeable/dp/B01MY81P4Y/

Required fields: 5 keywords, ASIN

(mandatory)
(mandatory)
(mandatory)
(mandatory)
(mandatory)
(mandatory)

2. ADD TO CART

Send traffic directly to ‘add to cart’ page.

Example: https://www.amazon.com/gp/aws/cart/add.html?ASIN.1=B01MY81P4Y&Quantity.1=1

Required fields: ASIN, quantity

(mandatory)
(mandatory)

3. BUY TOGETHER

Send traffic to a cart page that combines 2 or more products.

Example: https://www.amazon.com/gp/aws/cart/add.html?ASIN.1=B01MY81P4Y&Quantity.1=1&ASIN.2=B00V7T1YRQ&Quantity.2=1&ASIN.3=B01LTC14VG&Quantity.3=1

Required fields: ASIN x 2, quantity

(mandatory)
(mandatory)
(optional)
(optional)
(mandatory)
(mandatory)
(optional)
(optional)

4. 2-STEP VIA STOREFRONT

Target specific keywords when sending customers to Amazon by restricting products by storefront and keyword. Use ASIN and price to narrow down the list if needed.

Example 1: https://www.amazon.com/s/ref=nb_sb_noss?url=me%3DA2ROETNUHHJTQ0&field-keywords=tactical+flashlight

Example 2: https://www.amazon.com/s/ref=nb_sb_noss?url=me%3DA2ROETNUHHJTQ0&field-keywords=tactical+flashlight&field-asin=B01MY81P4Y

Required fields: Storefront ID (strlen = 14, alphanumeric), keyword

Optional fields: ASIN, Minimum price (float), Maximum price (float)

(mandatory)
(mandatory)
(optional)
(optional)
(optional)

5. 2-STEP VIA BRAND

Target specific keywords when sending customers to Amazon by restricting products by brand and keyword. Use ASIN and price to narrow down the list if needed.

Example 1: https://www.amazon.com/s/ref=nb_sb_noss_2?url=search-alias%3Daps&field-keywords=tactical+flashlight&field-brand=cvlife

Example 2: https://www.amazon.com/s/ref=nb_sb_noss_2?url=search-alias%3Daps&field-keywords=tactical+flashlight&field-brand=cvlife&low-price=7&high-price=9

Required fields: Brand (strlen = 14, alphanumeric), keyword

Optional fields: ASIN, Minimum price (float), Maximum price (float)

(mandatory)
(mandatory)
(optional)
(optional)
(optional)