How to Rank a Product to Number 1 on Amazon – Cerebro Product Rank Formula 3.0
The Cerebro Product Rank formula (CPR) is a spin on a common Amazon product ranking practice, but the HUGE benefit (and revolutionary part) is that it leverages the highly accurate search volume data that Cerebro, Helium 10’s reverse ASIN lookup tool, provides.
The CPR formula removes the guesswork out of product launch giveaways to help your Amazon product ranking at the top of page 1 for your desired keywords.
This formula was responsible for ranking a brand-new product with less than 5 reviews to the number one position of the first search result page on Amazon for the best search terms for that given product. This was the original iteration of the formula, developed in 2017 by Helium 10 founder Manny Coats.
They say that the only thing consistent with selling on Amazon is change, and for sure, things have changed with how people can launch on Amazon, as well as how the Amazon algorithm works. That is why we are now in our third version of the “CPR” method.
This latest iteration of this strategy has two very large changes. The first is that it is based on full priced purchases (as opposed to discounted purchases). It’s also focused on organically searched products (as opposed to two-step URLs). In addition, we have incorporated the “Maldives Honeymoon” launch strategy into this formula.
For an in depth discussion on the Maldives Honeymoon launch strategy, combined with the new CPR 3.0 formula, listen to the below podcast (recorded IN the Maldives for dramatic effect!)
To find the CPR number for how many units you need to have purchased over 8 days after the search of a keyword in order to have the best chance to get to the top of page 1, you have two options.
To find a general number based on an average product, you can use the column “CPR” in the Helium 10 tools Magnet or Cerebro.
To find a more personalized number based on a specific ASIN and its characteristics (age of listing, if it has the target keyword in the title, etc), add the product and keyword into Helium 10’s Keyword Tracker, and you will get a customized “dynamic” CPR number to use.
Having a successful Amazon product launch to page one is the backbone to long term success on Amazon. Take the guessing out of this process by utilizing the CPR method!
If you found value in our Amazon product launch strategy and would like more information, you can do the following:
- Download the Helium 10 Chrome extension (FREE)
- Sign Up to Helium 10 and take Cerebro for a spin (FREE)
- Share this post in your favorite Amazon Seller Group (FREE)
- #265 – New Seller Recap – They’re Not Beginners Anymore - July 24, 2021
- #264 – Introducing the Serious Sellers Club, and More! - July 20, 2021
- #263 – Have a Great Amazon Product? Here’s How to Protect Your Intellectual Property - July 17, 2021
[…] note, Manny was able to make over $1 million in sales during December, using little more than the CPR tactics he has praised for a while […]
[…] https://www.helium10.com/blog/cerebro-product-rank-number-1-amazon/ […]
[…] having such positive feedback on our post regarding our Cerebro Product Rank (CPR) Formula, we received a lot of questions from our subscribers and members about creating a custom 2-step […]
[…] you are a current Helium 10 user, you may already be familiar with the CPR Method of achieving page one ranking on Amazon for your targeted keywords created by Manny […]
[…] WANT TO RANK #1 FOR YOUR KEYWORDS? CLICK HERE TO LEARN ABOUT THE CEREBRO PRODUCT RANK METHOD! […]
[…] WANT TO RANK #1 FOR YOUR KEYWORDS? CLICK HERE TO LEARN ABOUT THE CEREBRO PRODUCT RANK METHOD! […]
[…] watched how Manny uses Helium 10’s Cerebro to rank products on Amazon using the Cerebro Product Rank formula (CPR). Then you learned how to find a Custom 2-Step Storefront URL to target specific keywords in your […]
[…] used the CPR method for ranking by using Cerebro to see the number of units I needed to sell each day for eight […]
[…] of salesy marketing terms such as “Amazing product” or “You’ll love it” (let your product ranking do that for […]
[…] Click here if you want to read a more detailed explanation of the CPR method from Manny Coats. […]
[…] you want to run a CPR promotion using Amazon Facebook ads, eh? Maybe you’ve tried and failed and don’t know why? “It’s a […]
[…] superior customer service and offering products that customers want to buy. It just so happens that Helium 10 happens to have a new app for that last product […]
[…] you are familiar with the Helium 10 Cerebro Product Ranking (CPR) Method, you know that delivering coupon codes is a necessary step in offering product units at heavily […]
[…] to achieving top ranking for your keywords. Effective product launch strategies such as the Helium 10 CPR Method require sellers to create Amazon coupons that allow the buyer to purchase the product at a massive […]
[…] you’re distributing an Amazon coupon code good for that day only and you’re running a CPR promotion (typically is around eight days), you might name your tracking codes like […]