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#284 – 22 Keyword Research Strategies for 2022 – Part 2

In part 2 of the keyword research masterclass, Bradley dives into the Amazon keyword strategies that will make the biggest impact in 2022.

The only thing that compares to how slow 2020 crawled by is how fast 2021 has went! In the spirit of prepping for 2022, Bradley is back with 22 Amazon keyword research strategies in a very special edition of The Serious Sellers Podcast.

In Part 2, Bradley tackles keyword relevancy between markets, navigating “forbidden keywords,” and one special bonus look at a brand new (non-Amazon) Helium 10 tool!

In episode 284 of the Serious Sellers Podcast, Bradley discusses:

  • 01:50 – When Amazon Recommends A Keyword, It Doesn’t Mean That It’s Always Right
  • 03:40 – The Power Of Brand Analytics In Searching For Keywords
  • 06:20 – Relevancy Is Important To The Amazon Buyer
  • 10:50 – In Different Marketplaces, People Search In Different Ways
  • 12:15 – Look For Keywords That Aren’t Search Terms
  • 15:25 – Keyword Research, Defined
  • 19:10 – Emotional Connection Keywords From Your Competitor’s Or Your Own Reviews
  • 22:10 – Look For More Keywords Using Magnet’s Smart Complete
  • 25:20 – How To Get Indexed For Forbidden Keywords
  • 30:20 – Explore “Frequently Bought Together” For Semi-Unrelated Competitors
  • 33:30 – Search For New Competitors In Your Niche Using Helium 10’s Market Tracker
  • 35:30 – BONUS: Utilize Helium 10’s Walmart Tools To Get More Juicy Keywords

Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Google Play, or wherever you listen to our podcast.

Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started:

  • Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
  • Ultimate Resource Guide: Discover the best tools and services to help you dominate on Amazon.
  • Helium 10: 20+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon business easier with better data and insights. See what our customers have to say.
  • Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. 
  • SellerTradmarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.
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