Helium10 x TikTok Shop Integration: Sell Smarter on TikTok with Creator Tools

The e-commerce world is rapidly changing, and TikTok Shop is a disruptive platform. Helium 10 has now created a revolutionary TikTok Shop integration for sellers to sell beyond Amazon and capitalize on TikTok’s massive social commerce opportunity.

Why TikTok Shop Matters for Your E-commerce Business

Approximately 70% of TikTok users find new products while scrolling, and three out of four users are likely to buy from TikTok Shop directly. For sellers who recognize that social media is the future storefront (and is also the new OEM), this is a significant opportunity. TikTok Shop as a platform is the opposite of selling on Amazon. TikTok Shop relies on viral posts and creator videos.

TikTok Shop is completely different from the traditional Amazon model. Whereas selling on Amazon is about adding visibility to your products via SEO, keyword optimization, PPC, etc, selling on TikTok is about partnership marketing with influencers and creator-generated video content to drive sales. This difference unlocks the capability for sellers to create value and generate revenue when they’re able to change their way of thinking.

Helium 10’s TikTok Shop Integration

Helium 10 has created an extensive plan of tools that gives Sellers the ability to connect the dots between selling on Amazon and TikTok Shop. This new tool eliminates sellers’ biggest hurdle when wanting to scale beyond e-commerce on Amazon. A multi-channel approach has never been easier for sellers, regardless of their business size.

The Helium 10 integration Tiktok shop has four key features:

• Instant listing conversion from Amazon to TikTok Shop
• Real-time profit tracking and analytics
• Easy inventory management and amazon FBA integration
• Creator discovery and outreach system for influencer marketing

For any ecommerce agencyor individual seller looking to scale client reach, these tools will be extremely valuable in scaling.

Convert Your Amazon Listings in Seconds

The biggest time-saver in the integration is the Listing Converter Tool. Expansion across platforms used to take hours of work with old systems – downloading images, rewriting copy, changing titles, uploading everything individually is all a thing of the past!

Here’s what the conversion process looks like:

• Connect Order Accounts: Link Amazon account and TikTok Shop account to Helium 10
• Select products: Choose which Amazon listings you would like to convert
• Configure settings: Fulfillment preferences, compliance, etc.
• Convert Listings in Bulk: All to be processed are in one place and optimized through AI.

The AI adjusts your Amazon content to fit TikTok Shop’s formatted content, which means converting bullet points into paragraphs, changing titles so that they are the right character limit; it thinks of everything! What used to take hours now takes seconds.

For businesses with Amazon SEO consultants, this tool helps extend the agency’s optimization efforts across platforms so each platform can be consistent, yet fine-tuned to meet consumer-driven requirements required of each ecommerce platform.

Track Profits with Real-Time Insights

The Profitability Calculator in Helium 10 integration Tiktok shop gives you instant clarity over what you might earn on TikTok Shop. Unlike other profit calculators, our calculator takes into consideration the specific fees TikTok Shop has, from affiliate commissions to Creator partnerships.

We monitor cohort data around:

• Platform fees and commissions
• Fulfillment costs (FBT, MCF, or self-ship)
• Creator commission
• Similarities in multi-channel profitability

The results help sellers understand what categories, and ultimately products, to focus on within TikTok Shop. Brands utilizing Amazon listing expert can leverage this helpful profitability assessment to align their businesses accordingly across all platforms.

Seamless Inventory and Fulfillment Management

There is also the opportunity to use Multi-Channel Fulfillment (MCF), meaning sellers can fulfill TikTok Shop orders from their existing inventory being held in their Amazon FBA. This gives business owners the chance to not have a separate system of inventory management, and also ensures they have much less logistical complexity overall.

Here’s how it works:

• An order is placed on TikTok Shop, which generates an MCF request.
• Amazon picks, packs and ships the order directly to the TikTok customer.
• Tracking is matched to the TikTok Shop order without any manual tracking process.
• Inventory levels are updated seamlessly across both platforms.

Seller Safety Stock settings will remove the issue of ‘overselling’ by keeping minimum levels of inventory for an Amazon order. This can address the concern around every day going ‘viral’ by only selling stock held in FBA.

Companies wanting to grow their `brand’ with Amazon brand awareness will recognize the benefits of being able to market your Brand consistently across platforms and have some of the logistics made easy.

Connect with TikTok Creators to Boost Sales

The Influencer Finder Tool solves the specific marketing needs of TikTok Shop. While Amazon focuses on keywords to generate sales, TikTok relies on creator partnerships and viral content.

You have advanced filtering capabilities for:

• Creator engagement rates and number of followers
• Prior sales performance (GMV sold)
• Niche compatibility and content provided
• Commission rate request.
• Live streaming activity

With bulk outreach to creators feature, it helps you communicate with creators by:

• AI written personalized messages
• Automated commission negotiation
• Free sample coordination
• Tracking campaign performance

This will save you money by not paying third-parties for influencer marketing tools while still keeping you more integrated into your existing sales processes.

Companies partnered with Amazon Full Account Management Services (FAMS), can now leverage their experience on TikTok Shop with these tools providing creator services.

Why Helium 10 integration TikTok shop Is Essential for Modern Sellers

Having multi-platform sales is no longer optional, it is a necessity for continued revenue growth. TikTok Shop’s unique algorithm favors engaging content over traditional advertising and provides opportunities for smaller brands to bump heads with larger brands.

The key benefits are:

• Diversifying income streams minimizes dependency on a single marketplace
• Less customer acquisition cost, especially if generated virally
• Higher profit margins for many products
• Appealing to younger demographics not actively using Amazon

The integration removes the technical barriers that made it difficult for small business owners to sell on other platforms besides Amazon. What used to require development resources is simply a few clicks.

Sellers that are using full-service eCommerce solutions for beginners can test advanced multi-platform strategies without an avalanche of complexity.

Implementation Strategy for Maximum Success

The go to market strategy is simple:

• Complete the TikTok training with the included Helium 10 subscription.
• First test profitability on a small product selection prior to scaling up.
• Map inventory carefully to not create fulfillment issues.
• Engage creators as soon as possible to allow for content production time.
• Look into performance metrics, and adjust strategies intelligently based upon data.

Success with TikTok Shop is going to take time; unlike Amazon PPC campaigns which yield immediate results, TikTok shops are built on creator partnerships, establishing momentum and virality takes time.

If your business is using the Amazon graphic designer services, you’d want to create TikTok-specific creative assets that perform better in short form video content.

Key Benefits Recap: Why This Integration Is a Game-Changer

Here are the reasons why Helium 10 integration Tiktok shop is revolutionizing the social selling arena:

The Future of Social Commerce

TikTok Shop is the future of social commerce, merging shopping with entertainment. Sellers who pivot early will have a huge head start compared to sellers who wait.

The Helium 10 integration accomplishes this in a very realizable way for sellers of all levels. Whether you have a single product or a catalogue, these tools will allow you to scale at your own pace.

The combination of automation, analytics and creator tools provides the full ecosystem to not only pivot to the TikTok Shop, while simultaneously maintaining your existing Amazon business.

Are you ready to progress as an e-commerce seller? The TikTok Shop integration is live for Helium 10 Diamond users, with pricing catered for new users ready to adopt multi-platform selling.