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A child listing is a variation listing that is selling a variation of a product. For example, a parent listing is a backpack, and the child listings are the different color options of the backpack.
Variations are the different colors, sizes, flavors, sizes, or patterns of a single product.
Scribbles – Lets sellers add the best keywords to their Amazon Seller Central frontend and backend to make sure their listings are totally optimized.
Xray – Product Research, inside the Helium 10 Chrome Extension, helps give Amazon and Walmart sellers a bird's-eye view of a market as they browse.