#618 – Q4 Amazon Keyword Research

What if you could uncover the hidden keywords that skyrocket your Amazon sales this December? Join Bradley Sutton, as he reveals advanced strategies tailored for Amazon sellers eager to maximize their holiday profits. This episode of the Serious Sellers Podcast by Helium 10 guides you through a meticulous process of identifying high-conversion unique keywords using tools like Helium 10 and Amazon Seller Central. Discover the secrets to refining your keyword strategy, targeting specific product variations, and ensuring your listings are primed for maximum visibility during the peak holiday season.

We dive into the art of finding new and previously uncharted keywords that could be the key to unlocking hidden sales opportunities on Amazon. By analyzing historical keyword trends and leveraging Helium 10’s powerful tools like Cerebro, you’ll learn how to uncover terms that have driven past successes, even with limited search volume data. The episode emphasizes the importance of prioritizing high-performing keywords and offers tips on refining your searches to focus on product variations that resonate with your audience.

Boosting your product’s visibility on Amazon requires more than just smart keyword selection; it demands effective optimization techniques. Learn how to generate a targeted list of keywords and use Helium 10’s Index Checker to ensure your listings are searchable. Uncover strategies for updating your product descriptions with new keywords and employing traffic strategies to improve rankings. This episode equips you with the tools and insights necessary to create compelling product narratives that captivate your audience and enhance your sales efforts.

In episode 618 of the Serious Sellers Podcast, Bradley discusses:

• 01:01 – Historical Keyword Research for December Sales
• 07:52 – Identifying New Unique Keywords for Amazon
• 12:55 – Finding Keywords for the Project X Products
• 19:44 – Analyzing Historical Keyword Rankings
• 20:28 – Optimizing Keywords for Amazon Indexing
• 26:46 – Running Keywords For Amazon Advertising
• 30:32 – Optimizing Amazon Keywords Inside Listing Builder
• 31:28 – Amazon Keyword Research Strategies Overview
• 35:11 – Keyword Optimization for Amazon Sales

Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast.

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Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started:

• Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
• Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say.
• Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation.
• SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.