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#547 – Amazon Remote Fulfillment with FBA Program – Sell in Canada, Mexico, & Brazil

Ever dreamt of expanding your Amazon empire internationally with just a few clicks? That’s exactly what we’re unpacking with Jaisal Jivanji from Amazon Canada and Irais Garcia Enriquez from Amazon Mexico in our latest chat. We’re tackling the Remote Fulfillment with FBA program head-on, discussing the seamless process of selling across borders using your US FBA inventory. You’ll find out how this can lead to a significant boost in product visibility and sales in foreign markets, which now includes the vibrant landscape of Brazil.

Struggling with keyword research for an international audience? No sweat, because we also dissect how Helium 10’s Magnet tool comes to the rescue, enhancing your targeting prowess. We spill the beans on Bradley’s journey leveraging the program, the automatic translations of listings for local markets, and the nuances of handling images and A+ content across different Amazon platforms. It’s a great episode to watch for logistical insights, from managing shipping times to utilizing Amazon’s metrics, complemented by third-party tools that could be the game-changer you’ve been looking for.

Now, let’s talk money. Navigating the currency exchange and pricing strategies can be daunting, but we’re breaking it down to make it practical and straightforward. With Amazon’s handy Build International Listings (BIL) tool and Amazon Currency Converter for Sellers (ACCS), we explain how to keep your pricing strategies smart and your international profits in check, even with fluctuating exchange rates. Say goodbye to pricing headaches and hello to transparent, surprise-free customer experiences in Canada, Mexico, and Brazil. Big thanks to Jaisal and Irais for their expert insights—it’s just what you need to consider taking the plunge into these exciting markets.

In episode 547 of the Serious Sellers Podcast, Bradley, Irais, and Jaisal discuss:

  • 00:00 – Amazon Remote Fulfillment Program Discussion
  • 03:45 – Expanding Your Amazon Selling Internationally
  • 09:21 – Cross-Border Fulfillment Eligibility and Shipping
  • 12:32 – International FBA Shipping and Localization
  • 16:56 – Amazon Metrics and Marketplace Expansion
  • 22:12 – International Sales and Tax Considerations
  • 24:59 – Currency Exchange and International Pricing
  • 27:20 – International Price Synchronization Options
  • 32:09 – Amazon Fulfillment in International Markets
  • 36:34 – International Sales Success in Project X
  • 37:15 – Expanding Sales With Remote Fulfillment

Transcript

Bradley Sutton:

Today we’ve got representatives from Amazon Canada and Mexico who are going to talk all about the remote fulfilling with FBA program, where just in three clicks you can instantly be selling your products in Canada, Mexico and now Brazil. How cool is that? Pretty cool, I think. I want to enter in an Amazon keyword and then within seconds get up to thousands of potentially related keywords that you could research. Then you need magnet by Helium 10. For more information, go to h10.me/magnet. Magnet works in most Amazon marketplaces, including USA, Mexico, Australia, Germany, UK, India and much more. Hello everybody and welcome to another episode of the Serious Sellers podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show. That is a special episode because for the very first time, we have got somebody who is from Amazon Canada, also Amazon Mexico on the show. I’ve had people from Amazon USA, I think, Amazon Singapore and different places, but I’m just expanding out the marketplaces here. We’ve got Jaisal and Irais here. Welcome to the show, guys.

Irais:

Hello everyone. Thank you for inviting us.

Bradley Sutton:

Now, right before the show, I was like now the way you pronounce your name is Irais and that’s how I would say it, but like that just sounds like so awkward. So I’m just going to go with Irais and she says she’s not going to be offended there and Jaisal I couldn’t even begin to exactly pronounce it, but so I’m going to start with Jaisal. What is the origin of your name?

Jaisal:

So my name is actually originated from a town in India called Rajasthan, and there was a princess back in the day whose name was Jaisal, and there’s also a city called Jaisalmer, so that’s kind of where my name came from.

Bradley Sutton:

See, I like knew there was a good story behind it. You know, Bradley, there’s no, there’s nothing going on there. You know, like Irais is or at least the English spelling is like a flower, you know kind of thing. So, all right, we’ve got. So I was already pronouncing it wrong, so it was Jaisal instead of Jaisal. I don’t know why I was saying it the right. Okay, I got it now. Now, Jaisal, you we’re in Canada, are you at right now?

Jaisal:

So I actually live in Dallas, Texas.

Bradley Sutton:

Dallas Texas, okay.

Jaisal:

Yeah, our team sits in Seattle and in Arlington, and then we also have a team out in Canada.

Bradley Sutton:

Okay, all right now. How long have you worked for Amazon?

Jaisal:

For a little over two years, so it’s been a really fun ride so far.

Bradley Sutton:

Now, have you always worked on the? You like Amazon Canada in different marketplaces, or did you do something else like for Amazon USA, or what’s going on there?

Jaisal:

Yeah, so the whole time I’ve been on Amazon Canada, I’ve been on the Remote Fulfillment expansion team for the entire time, so it’s been I’ve definitely gotten really used to this team and I’ve learned a lot from the team as well.

Bradley Sutton:

Now we’re gonna be talking, we’re gonna go in depth here, but just something I’ve wanted to know. I always you just said Remote Fulfillment. Now I have always referred to this as NARF right North, because I swear it used to be called like North American Remote Fulfillment. But now I don’t see that those initials anywhere on Amazon did it? Was that an official term or is that something I made up, or did you guys have that and then you just erased the NARF and now it’s called something else.

Irais:

Yes, you’re right, it was called North America Remote Fulfillment, but the thing is that the moment we are now expanding to other countries, it doesn’t make sense to call it North America. That’s why we only, we’re only staying with Remote Fulfillment with it.

Bradley Sutton:

That’s all. We’re almost giving a spoiler alert right there about later on in the show. We’re gonna be okay now. Okay now, I guess. So like I gotta start calling it something, but that’s. That was such a cool name though, NARF, you know, it’s so easy to remember that. All right, let’s. Let’s switch to Irais. Now, where are you located?

Irais:

So I am in Mexico City and I worked at the office that we have in Mexico City.

Bradley Sutton:

Is that where you’re born and raised?

Irais:

Yes, yes, I haven’t been living all my life here. I went to give my tour of the world for 10 years and came back to Mexico City, and I’ve been working at Amazon since four years now four years, and I hope.

Bradley Sutton:

Let’s just start in an degree. You know the reason why I brought you on kind of like representing Amazon Canada. By the way, that’s a really cool sweater you have on there. I haven’t seen that one special edition, but is you know? I want to talk about Remote Fulfillment now in general. You know, I’m an Amazon seller in the USA now me personally, I don’t remember when I enrolled, but I’m already enrolled in it. But there’s probably a lot of people listening to this show maybe who haven’t. This might be the first time they’re even hearing about Remote Fulfillment. So you know what? Let me take a step back. What is Remote Fulfillment? Either of you can answer this.

Irais:

So Remote Fulfillment, it’s a program that allows sellers to use their US FBA inventory to expand to other countries like Mexico, Canada and now Brazil. What we do is like the inventory that you are sending to the Remote Fulfillment Center, to the sorry, to the fulfillment centers in in US. Amazon uses to fulfill the orders internationally once there is a sale in another country.

Bradley Sutton:

Cool now. So that’s just basically in a nutshell what it is. Now I’m a seller who’s maybe hearing about this for the first time. How do I know if it’s something that I should probably look into? Or maybe there’s a kind of seller where it’s like nah, this is probably not for you yet.

Irais:

Well, really, for I think, for any seller that is already selling in in US BISBA I think it’s something really great to try, because you’re already selling with FBA in US, you already have your products there. The only thing you need to do is enroll. Actually, we are I’ll explain further down but we are doing automatically enrollment for some eligible sellers and once you’re enrolled, you’re basically instantly selling in other like internationally, because it’s Amazon who takes care of the rest. We are basically, once we enroll you, we are going to duplicate your ASINs or your offers that’s how we call it in Amazon ASINs and you’re we’re going to duplicate your offers and products to the other countries and then you will be offering those products to new clients and you will have more opportunities to sell right. So I think it’s very easy. You don’t really need to worry about sending inventory to other places, you don’t need to invest on that and everything is taken care of by Amazon. So I think it’s very easy. You don’t really need to say, oh, am I ready?

Bradley Sutton:

I’m not ready, because Amazon takes care of everything now, Jaisal, you know, for me when I first enrolled in it, when it was called NARF like the very first one that I made sure to get into was Canada, would it be safe to say that probably most people are, you know, who are selling in the US probably make that one their first enrollment. And then how does somebody enroll in it these days?

Jaisal:

yeah, of course. So from the way to enroll standpoint, we do have that auto enrollment that I used to talking about earlier. But also if you want to double check to see if you are enrolled, you would go into your US Seller Central side and check the inventory tab and go to Remote Fulfillment and there will be. We have like a new UI as well and there you should be able to see like which countries you have launched in, and it’s literally just like a click of a button all right.

Bradley Sutton:

So I’m here for those watching on YouTube. I’m going in one of my accounts right, I’m pretty sure it’s enrolled inventory and then Remote Fulfillment with FBA, all right. And then here it is right here. So I would hit then marketplace enrollment, right, and then there it is All right. So then you would be able to see the three marketplaces and it says I’m enrolled. And if it wasn’t enrolled I would have just selected it here and then hit update. So everybody who’s listening if you guys are, you know, if you guys are running on a jog right now or you’re in your car, you know, please Pull over to the side of the road or just wait till you get home, but go into your Seller Central, hit the Menu button on the left hand side, go to inventory, mouse over that and then select Remote Fulfillment by FBA and literally right after there It’ll be just maybe a couple of clicks to enroll. If you are not now, let’s say somebody wasn’t like me and it said not enrolled, enrolled, just like. If I. From the moment right now they click on this, is it instantaneous that they’re now in the program? Does it take 24 hours about? How long would it take them to get up and running?

Irais:

If you do it manually, you will go through a small flow like after this page. You have another flow when it will just let you know that we are duplicating your ASINs with building international listings tool and once you are enrolled it can be Instantly. It may take up to for you 24 hours, but most of the times it’s on the same day.

Bradley Sutton:

Excellent, excellent. Now, for me, there were some of my products that, even though, as everybody just saw who saw my screen I am fully enrolled, but some of my products that weren’t activated. So you know, that leads me to assume that, hey, some products maybe are not eligible. Um, I know, way back in the day, like six years ago, when I was working for seven years and when I was working for a different company, like they were doing Uh, a diet pills and like nothing was available for Canada because there was like regulations about that. But just, I don’t sell any diet pills and this is where I sell coffin shelves and egg trays and stuff like that. But what are the kind of products that might not be just Able to qualify for this program with this click of the button?

Jaisal:

Yeah, so for each country they all have different importation roles. Um, products that are not eligible due to exportation rules Will not be copied to other stores by the build international listings tool, also known as the bill tool, and you’ll generally see like an ineligibility message through that same UI that you were showing earlier. However, there are some cases where a product is eligible for cross-border fulfillment under a different fulfillment method, such as local FBA fulfillment or seller fulfilled, but it’s not eligible for the Remote Fulfillment with FBA, and that could generally be because there are additional documentation requirements for customs or specific shipping or packaging requirements. Um, a good example is Remote Fulfillment does not export consumer goods, as those products often do need labeling in local languages. And if your product is not eligible for Remote Fulfillment and is not restricted for sale in the target store, you can still send it directly to the country for sale through FBA in each country, or you could list it as a seller fulfilled offer. Um, a good rule of thumb is like if you want to see a full list of restricted products per country, you can visit our Remote Fulfillment page and review what you can sell in the manager listing section now I think, oh, one of the most common or I have.

Bradley Sutton:

I have a list of common questions that, I gathered from people in our community, when you know, asking about this program, but I think that probably the number one thing that people want to understand is the, the shipping. So, first of all, if I turn this on and it’s tied to my FBA US inventory which, by the way, I’m not, um, not sure if I want to make sure everybody understands that it’s what we’re talking about here, I am not sending inventory, physical inventory, to Canada warehouses or to Mexico warehouses or to Brazil warehouses, it’s taking from my us inventory. So Somebody sees, though, a prime batch. If they’re shopping on Amazon Mexico, like they, they search for a coffin shelf, how would you say something? The atahood right here and it says Amazon Prime right there.

Irais:

Yes, yeah, I think that’s one of the main benefits of the program is that your ASINs have a prime batch when they are Distributed by Remote Fulfillment. So, although they might take longer, a little bit longer than the ones that are currently already in Mexico, but they are considered prime.

Bradley Sutton:

That was my next question there. So they see the Prime Badge. Now what is the average shipping time that they might see, assuming obviously even in America you could have a Prime Badge and it might say 10 days because the inventory is being checked in. But let’s just assume that the inventory is completely checked in. You know I have got tons of inventory. What’s the average shipping time somebody in Mexico or Canada might see on my listing?

Irais:

Yeah, uh. So On average to Mexico and Canada it takes Less than seven days. That’s the time that the around you will see is that the target?

Bradley Sutton:

I know it’s completely brand new this month of, but is that the target also for Brazil or might take a little bit longer for there?

Irais:

Yeah, so for Brazil, given the distance and obviously the size of the country, we are targeting now around 30 days, and which is also an average for products that are coming from other countries, locally Brazil.

Bradley Sutton:

Excellent, excellent. Now, obviously for Spain or for Mexico, it’s automatically translating my listing into Spanish. For Canada, is it changing it at all to like Canadian English? Not that it’s that different, but you know, like, like, for example, British English. You know a diaper is called a nappy or something like that. It’s still English, but it’s, it’s different. Like is there any translation happening? Or like. Does it translate to French? For, like the people in in Quebec who view Amazon and French?

Jaisal:

Yes, it’ll translate to French whenever you’re looking in that for the French.

Bradley Sutton:

But not changing it to like a Canadian vernacular or anything like that, right, yeah, okay now. So that’s my second part of my question. Is all right, so Amazon is automatically translating my listing to either French or Spanish or Portuguese, I’m assuming for Brazil. Now what if I, being a Helium 10 user, and I like might know the keyword that people are searching in Spanish and Portuguese and the keyword that Amazon translated might not be what I like? Am I able to go in and override that translation?

Jaisal:

Yeah, so it depends on the listing. If it already exists in the target country, just as it works in the US, you can propose changes and seller support will make the adjustment when they believe it’s pertinent for the listing. However, if the listing is new in the target store and you’re the first one to list it and you own the information, you’ll be able to make changes as needed after localizing with the build international listings tool.

Bradley Sutton:

So then it wouldn’t be editing the listing per se and, like manage inventory, I would need to go to the build international listings to change the. You know, like I want to change a couple words in the title, that that would be the tool I go into. Yeah okay, perfect, perfect. What about A+ Content? How does that translation work? I’m not. I don’t think I’ve ever looked at my A+ Content. In my North American remote fulfill, or see, I keeps using the old term Remote Fulfillment by FBA Listings. I don’t think I’ve ever even looked at how what’s going on with my A+ Content.

Jaisal:

Yeah, so honestly, similar to how you do it in the US side for Canada or for the store that you’re selling in, you can go exactly to where your A+ Content listings would be and upload it there. It doesn’t automatically translate over, you may have to tweak some things, but it’ll be in the Seller Central for that respective country speaking about localization, one thing, another thing I have not done is my change my images.

Bradley Sutton:

So, for example, I have some infographic images right where I might have some text on there. Obviously, Amazon is not changing. You know, editing my images for me, changing that to English, it is it possible? If I’m using the same as in and smart, it’s my product, you know. I’ve got Brand Registry, you know and everything. Can I change the like a certain image in the Mexican marketplace to put Spanish? You know, if I have like the features you know listed in one of my images and I want to change the Spanish, am I able to change that image or it’s now going to overwrite that to my US listing?

Jaisal:

It won’t overwrite. So whatever you do on like, for example, if you do it on your Canada Seller Central, your Mexico Seller Central, it’s not going to override or impact anything that you do on the US Seller Central side. It’ll just stay for that target country.

Bradley Sutton:

Give me good stuff here, like I was worried about. I was worried I think a lot of sellers might have been worried about that one. You’re telling us what we want to hear. Now one thing I noticed to you know, like I don’t ship inventory directly to Canada, but something that’s cool is I can. I can still see them. We have some high and cool metrics here. Let me just show my screen to the listeners who can see this. But, like search, career performance and things like that, I can actually go to Canada and Go to Mexico and see that, even though, like again, I never registered to just for FBA in Canada or Mexico, but since I am part of this Remote Fulfillment, I can actually see the really cool metrics that Amazon has been giving for these different Marketplaces. And then, obviously, you know, if anybody’s using Helium 10, you guys all have access to the same functionality for Amazon, for Amazon USA, Amazon Canada, Amazon Mexico, Amazon Brazil, our tools like Cerebro work and magnet where you can do your keyword research and things like that. So in the past, a lot of stuff that Amazon USA sellers had, you know, like they didn’t have it right away for Mexico and Canada and the other marketplaces about at least all of the main things, definitely has access here now, where you know I talked about this a little bit before. But for again, for the, for those just joining us, where, at what point Should I be like, hey, this is something that I need to go all in on, and then maybe I’ve been doing it for a while and then I’m like you know what I don’t want to have 30 days for shipping to Brazil. I don’t want to have those eight days to Mexico or something. Maybe I should consider actually doing the whole process of taking my inventory, some for a certain product and shipping it to FBA in those countries.

Irais:

I think that’s a great point. It’s really good considering at some point, migrating to local FBA Just because FBA has better seller experience, like you say, is like it has shorter shipping times, for example, and which can benefit the sellers. Conversion now. And but to the question one. I think it depends on multiple things. I think the minimum seller should consider is first, having a stable demand of the products they want to sell. You know to make sure the products you’re going to send they are actually going to have a Sales. The second one is that sellers need to have figure out the export logistics. You need to have a Look for the information like what products can you send? You know that sometimes our Exportations about the materials that you can export and like maybe having the support of a broker sometimes. And finally, also making sure that you comply with the local laws of the country you’re targeting right. Some countries and ask you to have, for example, a local tax ID, which is a process you need to do in in that country. Or some other countries, for example, they ask a specificity, a specificity story about labeling Products, know, and so all of those things we need to think about before, just like sending the inventory to the countries.

Irais:

But, like I said, it’s a good Option to think about it because it will. It will help yourselves and also one another point that I want to mention is that you don’t need to decide of Removal filming or FBA. You can always choose both. Actually, it’s something that we recommend because, for example, you can use FBA for the ASINs that they have a high turnover rate or they have a stable demand, but if you want to try new ASINs, you can enroll them first in removal filming and so that you can try you know the demand, see how it hits, how they work, and you can use be using both Programs at the same time. Also, FBA is a good option and for the products, like Jason said, for the products that are not Eligible in removal filming, you know, like, for example, if you also sell consumables, you can try to sell consumables via FBA and the rest of your products in removal filming.

Bradley Sutton:

Interesting now. Now, Jaisal, you know, one question I had was you know she just mentioned about like tax implications and things like that, for when you’re actually sending inventory there. I think that’s a very top of mind Topic for sellers is like, wait a minute, like anything has to do with another country, like, alright, my product is crossing the border, am I gonna get tax? Like do I? I’m doing Remote Fulfillment? Am I gonna get a separate tax bill? Or do I have to clear customs for each order? Like all these, all these questions they might have, like which might be holding them back? Um, but correct me if I’m wrong, but in removal filming, is it true that I really don’t have to worry about those things?

Jaisal:

This is probably, like our, one of our top five questions that we always get. So when customers buy products through Remote Fulfillment with FBA, the buyer is actually the importer of record and must pay any import duties, taxes and fees. Amazon kind of simplifies the import duties process by estimating the amount that will be due and adding it to the amount the customer pays at checkout. You also do not have to present income taxes in other countries, since your sale is occurring in the United States, so sellers may continue with their tax-specific obligations in the US in the same way as before joining Remote Fulfillment.

Bradley Sutton:

If I’m looking in Helium 10 Profits or in Seller Central, when I’m downloading my financial reports and everything, the order might show that it went to Canada or something. But is everything pretty much the same as far as the numbers go? My shipping, my fulfillment cost is the same and there’s no extra fees. That’s affecting my profitability. Is it almost 100% the same?

Irais:

We can talk about also the fees. I can already explain how it works. So in Remote Fulfillment the products have two fees, just the same as any product in USFBA. So the first fee is Remote Fulfillment fee, which replaces the USFBA fee it’s the same one. And we have the second fee, which is the category referral fee, which depends on the kind of product that you’re selling and that will be. It varies depending on the country where the sale is occurring. So, besides these two fees although they can be higher because, for example, in Remote Fulfillment, fees varies depending on the size of the product, the weight and also the country to which you are sending the product Although these fees may be higher we have the tool bill that we have mentioned. But the tool does is it adjusts the prices in the targeted countries with those fees, including those fees in the price and any other extra costs that you might have, so that the price already includes all these additional costs and sellers will get a similar profit as they get in US. So to the question what we are doing with PIL is protecting the margin of the sellers so that they have a similar profit as they get in US, and that’s how we can comfortable say that you will be having almost the same profits as you have in US.

Bradley Sutton:

Okay. So let’s say for whatever reason, the currency exchange rate is fluctuating greatly, day by day or week by week. Is once a week or once a day? Is the price maybe showing up as something like is BIL changing my price to reflect the currency fluctuations?

Irais:

Yeah, so maybe it’s easier if I give an example. But for example, so what BIL is going to do is have your US price as a base. It will stay connected to the other listings or to your products in Canada, Mexico and Brazil and the moment that you do, for example, a manual adjust price in the US, it will adjust all other countries, considering the fees difference in each of those countries and it will also consider, like you say, exchange rates for each of the countries. One point that I want to make sure is clear and that sellers know is that if sellers do a change manually to the price in the target country for example, they go and they make a change manually in the price in Mexico that will break the connection with the US price. So BIL will not be connected anymore, and that’s something that selling partners need to be careful with. Sellers can totally go and manually change prices in the targeted countries, but that will be breaking the connection. So there is a way to connect the sellers, the listings, again through the BIL international listing tool, which is in global selling. You can reconnect all your listings, but it’s just to have this in mind. You know, like not making manual adjustments if you want to maintain the connection with your US prices.

Bradley Sutton:

That’s super interesting. So if I never have touched it, it’s going to go ahead and edit that for me, but if I mess with the price once, just like in Seller Central or something, then that breaks the connection. I literally have not seen this page in probably years, but I’m looking right now on my BIL international listings page and, for example I guess at one point I selected these things as default, but it’s interesting. Like it says here for Canada, it tells me what the exchange rate is right now. And then it says, for price synchronization, I can choose the list price and the sale price, or list price only. So that’s good to know. If I’m doing a sale in the US, that means, if I have this selected, it’ll go ahead and reflect as well in Canada. And then it says here I can for Remote Fulfillment with FBA. The choices I have are same as the source marketplace adjust for fees, which is what I have. The other options, though, are same as just same as the source marketplace percentage above the source marketplace, or percentage below the source marketplace, or fixed amount above. So very interesting. And then I also have self-fulfilled options here. Like me, I have a lot of skews that I actually self-fulfilled myself, and I don’t know why I put $25. I guess I didn’t want anybody ordering from Canada or something. I put a markup of $25 here. But, interesting, I had not been on this page at all. I had no idea about these things. So, as a matter of fact, you just told me I’m working on something with our product team where we can do prices, and I didn’t realize. So if I’m manually editing a price, it is no longer gonna go by these rules.

Irais:

then yeah, just to be clear, it’s manually adjusting the price in the target country. So if you change to the store of Mexico and then you change the price in pesos, no, if you change it in US, obviously it will stay connected, and exactly that’s how the tool helps to change accordingly the prices in the other countries.

Bradley Sutton:

Okay, all right, interesting, interesting. Now here we’re talking about all these foreign currencies and things like that. Jesso, If I’m trying to open this up, do I need a Canadian bank to get my disbursements from? If I’m just an American seller, do I need a Mexican bank to be able to receive the payments, or how does that work?

Jaisal:

Yeah, so now actually, Amazon will manage this for you through a tool called Amazon Currency Converter for Sellers, or otherwise known as ACCS, that you can set up in Seller Central as a deposit method. That way, your funds from other countries are transferred to your assigned bank account to receive deposits in the US.

Bradley Sutton:

So literally at that moment that we talked about earlier in the show, when I’m enrolling, that’s it, like there’s not a bunch of other steps I’m going to have to jump through. All right, we talked about the cost. We talked about taxes and fees and banks and disbursements. I’m sure I’m forgetting some other things, but just in my just thinking about this program, a couple other questions a seller might have is maybe on the customer side. You said that they’re the importer of records. So just out of curiosity, you’re no tax code expert or anything, but on average, is it a lot of fees that they’re having to pay? Like if they’re buying my coffin shelf back there for 25 bucks that’s the base price with shipping. The typical Canadian customer, though, what’s their bill going to be like? Is it going to be double that? Is it just a certain percentage of that?

Jaisal:

Yeah, I mean, I think it’s an important aspect. But what we really want to highlight is that with the Remote Fulfillment program, buyer will be charged for the taxes.

Bradley Sutton:

The price that the customer sees, though, is it just the listed price, you know, after the currency conversion, or is Amazon automatically building those you know taxes and things like that, into that retail price?

Jaisal:

Yeah, so whenever the seller is going on to Amazon.ca and they want to buy your product, they will see actually what the price point is plus the tax and the shipping fee. Ah, so that’s good.

Bradley Sutton:

So it’s not like you know like, see, that that’s, that’s a worry, like when I used to export to Canada and other countries, you know, off of Amazon. You know, maybe 15 years ago or 20 years ago, I would get some customers that would sometimes reject the shipments because they’re like, I got this crazy tax bill that I had no idea you know this is how much, but kind of like, there’s no surprises because Amazon is telling them how much, how much it’s going to cost. Oh, that’s a comfort to hear.

Irais:

I was just going to compliment that. For example, for Mexico, the price of the AC versus US is very similar. It will only get adjusted by the, by the shipping fee which is going to be added to the price if there is no taxes, Amazon is not going to add any, any extra fees and, like you say, it’s really convenient, for example, for me when I’m like I want to buy a brand that is not available in my country and that I want to bring it, and it’s really nice to have you know like a exact date when I’m going to get it and that I don’t have surprises of when the package arrives. Like you say like, oh, I am due another 50 bucks for what I am ordering.

Bradley Sutton:

Okay, good to know. Good to know. What about returns? So you know, Amazon obviously has a generous return policy. Is it kind of like the same for people who buy through mobile film? I don’t even know what it is like. You know 30, let’s just say 30 days. They have 30 days, is it the same? And then what’s the process? You know, like for like, I had to return something from Amazon the other day and it’s just like all right here, go drop it off at UPS or we’ll send you a label to return. How does it work if it’s a Remote Fulfillment product?

Irais:

Yeah, it’s exactly the same from a buyer’s perspective. You also have the Amazon promise that you can return items within a certain time First, I think Mexico is 30 days and you’ll get a label, a shipping label, that you can paste on your package and you’ll deliver it to the same place, where, or even you can also call for someone to pick it up at home, and it works exactly the same way. Amazon will take care of bringing back the product to the US. So that’s I think it’s important for sellers to know. We don’t bring the product to the FCS and locally, we take it back to your inventory in US. So once it gets to the US, it will be re added to your inventory.

Bradley Sutton:

Now, what are some educational resources that people can search for, maybe in Seller Central If they want to find out more about this? How would you suggest people can learn more?

Irais:

inside Seller Central. I think there is two main resources sellers can use. One is the help page of Remote Fulfillment with FBA that you can search by using the search bar. You can place Remote Fulfillment. You will find the help page. We also have a revenue calculator that sellers can use. Also, by typing revenue calculator, you will find it in the search menu. The only thing you need to make sure is that once you are in the revenue calculator, you need to choose the store where you are targeting and the store where your inventory is in, and you will see the option of calculating fees with Remote Fulfillment so that you are able to compare what is the best channel for you or what will be your net profits using one channel or the other one. And finally, you always have seller support, which is a really good resource for a lot of sellers.

Jaisal:

Just like sending your question or requesting a call, and they will be able to help you, yeah, and also just to add on to that as a seller, if you do have any country specific questions, one piece of advice that I like to give is search for those questions in your Seller Central that is accounted for that country. So if you have a question, for example, on Canada right and you’re looking on how do I expand into FBA in Canada, you would literally go into your Seller Central side for your Canada account and type in selling in Canada from the US with FBA and you’ll get information on how to expand that way.

Bradley Sutton:

Excellent, excellent. Now just to give people an idea of what this could mean for you and everybody’s accounts is different, but I have literally done no optimization. I haven’t even edited my keywords or anything to make it right. All I did last year in one of my accounts is just turn on the Remote Fulfillment. Let me just show you, guys, my Helium 10 profits window here. But in one time period in Project X, my Project X account, I did $132,000 in USA and by never even looking at it, not even touching it at all, never having to ship something myself to Canada, I did $10,000 in Canada. So is that going to make me a millionaire by selling in Canada? Mexico only did a couple of hundred dollars, but still that’s almost getting to 10% of my revenue by not even lifting a finger, just clicking a couple of buttons to enroll, and I was able to increase my sales in this one time period by $10,000. So, guys, if you haven’t enrolled into this program, definitely do it. Not only are you going to be able to sell in Canada, but also Mexico. And now the newest member of the team is Amazon Brazil to really tap into that marketplace. So, Jaisal and Irais, thank you so much for joining us today and giving us all this knowledge about this program. I hope that all of our listeners are going to be enrolled by the end of this episode and maybe we’ll bring you back next year and see what’s new with the Remote Fulfillment program. So thank you so much for joining us.


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Director of Training & Chief Evangelist

Bradley is the Director of Training and Chief Evangelist for Helium 10 as well as the host of the most listened to podcast in the world for Amazon sellers, the Serious Sellers Podcast. He has been involved in e-commerce for over 20 years, and before joining Helium 10, launched over 400 products as a consultant for Amazon Sellers.

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Published in: Serious Sellers Podcast

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