#694 – Amazon Image Generation with Chat GPT-5

Join us for an exciting exploration of the future of AI image generation as we introduce you to a revolutionary era where ChatGPT-5 transforms how Amazon sellers create professional-quality images for their product listings. In this episode of the Serious Sellers Podcast by Helium 10, we’re joined by AI expert Andrew Bell to discuss the latest advancements in AI technology. Learn how ChatGPT-5 combines the best features of previous versions to enhance image generation and listing creation, providing tools that could potentially replace traditional photography. Whether you’re new to selling on Amazon or a seasoned veteran, discover how these innovations can optimize your listings with AI-generated visuals, avoiding costly photo shoots and improving your product presentation.

Listen in as we explore the intricacies of maximizing image generation quality and prompts. Uncover the secrets behind ensuring your AI-generated images meet the highest standards by specifying “maximum quality” in prompts. We’ll discuss strategies for using uploaded images as reference points and emphasize focusing on environment, mood, and composition. Andrew shares insights on a custom GPT model designed to generate precise prompts from product images, using examples like a water bottle to demonstrate its versatility. Additionally, learn about the use of Sora for generating multiple images simultaneously, enhancing productivity and creativity in your design process.

Finally, we dive into the practical applications of custom GPT tools within ChatGPT for e-commerce optimization. Discover how to navigate the ChatGPT interface to access features like Sora for creating lifestyle images, and how the $20 monthly ChatGPT plan can generate multiple product images quickly and efficiently. We’ll guide you through the process of using Helium 10 Audience tool’s feature to test and identify the most effective product images for increasing click-through and conversion rates. This episode is packed with insights that promise to enhance your understanding of AI tools, offering cost-effective strategies to boost your e-commerce success.

👉 Access Andrew Bell’s custom GPT models for Amazon listing image and Premium A+ Content image generation here: https://h10.me/andrewbell-imagegpt

In episode 694 of the Serious Sellers Podcast, Bradley and Andrew discuss:

• 00:00 – Future of AI Amazon Listing Image Generation
• 03:05 – Improving Instruction Following With GPT-5
• 06:28 – Maximizing Image Generation Quality and Prompts
• 09:47 – Making Changes for Office Use
• 12:58 – Generating Image Decks for Podcasts
• 18:27 – Discussion on Premium A+ Content
• 19:25 – Enhancing Image Generation With Prompts
• 26:19 – Enhancing AI Prompt Generation for Graphics
• 28:02 – AI Image Generation for Amazon Optimization
• 30:44 – Andrew’s Custom GPT for Amazon Listings
• 36:01 – Amazon Main Image Requirements for AI-Generated Images

Transcript

Bradley Sutton:

Imagine a future world where you just take a snap of your Amazon product with your phone and then ChatGPT tells you the best prompts to have a full set of professional quality images for your Amazon listing, generated by AI, including even A-plus content. Well, guys, the future is now, because we’re going to show you how to do that in this episode. How cool is that? Pretty cool, I think.

Bradley Sutton:

Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that is our AIM, A-I-M, AI Monthly. We do this once a month where we talk about a different topic in the world of AI, because it’s taking over all parts of our lives, especially on Amazon right, and so each month, we bring on a different guest and they’re an expert in AI. Every other month, we have our own kind of in-house guest, Andrew Bell, and we’re going to invite him on in a little bit. We’re going to learn about ChatGPT 5 today with our guests, but I’m curious are you using ChatGPT in your everyday life? Are you using it in your e-commerce business? Let me know. Whatever you answer, guys, Andrew is going to have information that’s going to help all of you, especially, we’re going to be talking about images today. I know and that’s a very hot topic. Like in the old days we would have to pay $1,500 for a photo shoot and you still can.

Bradley Sutton:

Nothing wrong with that. But most of us are like, hey, can I maybe not have to do a $1,500 photo shoot and just generate images from AI and not have six fingers and seven toes and stuff like that, like was two years ago? You’re going to find out the answer of that today, but anyways, Andrew, I think all the rage the last couple of weeks has been ChatGPT5, just in the general sense, about what it can do, just regular prompting. But today we general sense about what it can do, just regular prompting. But today we especially I brought you on especially to talk about what are the new things it can do as far as image generation, because I already told you I wanted to do this topic like a month ago, but then you’re like, hey, ChatGPT5 might change a little bit of the things and make it even more robust, so let’s wait a little bit until it comes out. And now it’s out. So let us know first of all, just before we start screen sharing and stuff, what are the biggest differences ChatGPT5 and previous iterations.

Andrew:

Yeah, well, if you notice before, you know I like people like you go up to a menu. You know, would you rather have one or would you rather have many different kind of models? And you notice, like, with ChatGPT5, there’s ChatGPT 4.0, there’s 0.3, you know, there’s 0.4 mini, there’s 0.4 mini high. I mean all these different models. And then there’s ChatGPT 4.1. And the reason they have these is because each of them had a specialty, and so what GPT5 does is it takes the best of all of them.

Andrew:

So, for example, GPT4-5 excelled in creative writing. Well, GPT5 took the best of that. GPT4-1 took the best of GPT4-1 had instruction following as like its best superpower, and so GPT5 took the instruction power of GPT4-1. And then you had GPT4.0, which was really good with visual reasoning as well as text and, of course, conversation, and so they’ve sought to take the best of GPT4.0 as well.

Andrew:

And then there’s O3 reasoning, and so you know, GPT5 takes the best of O3 reasoning. So think of it like this GPT5 kind of like dumped out all the bad from each of the models and took what was best from each of the models to make it even more robust to be able to follow instructions, which is crucial for image generation. It’s crucial for, you know, putting keywords in your listings, you know, and it’s going to be very crucial to like, for example, you know, setting up campaigns for your PPC and things like that. And then I think, with the 4.5, with the creative writing, it’s going to inherently make your listings better too, with storytelling and emotional resonance and things like that. But today we’re talking about how GPT5 helps with instruction following and like developing the prompts itself, because its visual reasoning has, you know, gone up, and so the first thing I think I want to do is kind of go through like image prompting hacks.

Bradley Sutton:

Okay, let me ask you a question first, though, before we get into it. Yeah, I think it’s on many people’s minds. Now with ChatGPT5, if I’m a serious Amazon seller, I think the answer is clear. If you’re a new Amazon seller absolutely like if you have a limited budget you can probably get away with something. But even if I’m like a you know six figure seller or somebody who’s not just doing this as a side hustle and I don’t really care about my listings too much, can I take an iPhone picture of my product or a couple of them, and from there and ChatGPT5 make a full lineup of images and A plus content for my listing? Even as an experienced seller. It’s going to be high quality enough.

Andrew:

 Yeah.

Bradley Sutton:

 Well, boom. All right guys. There you heard it. This is why you got to stay to the end.

Andrew:

This is why this is what we’re here for, all right, so well, one thing I was going to say is, like the other day I was in Walmart and I would go through the sections and I really like, you know, Lego sets, and I really liked like the toy section too. I have twin girls, and so I was looking through there and I would snap photos and upload it to GPT5 and say, hey, I want you to recreate this in a room that’s hyper-relevant to that product, and it would go, and it would do it very well. Now I would definitely suggest, though, like, if you can, getting a high quality main image of your product and using that instead in the prompts. But yeah, I think we should just go ahead and dig right in.

Bradley Sutton:

All right, cool. What are we looking at here? This is image. Prompt? Is this a custom GPT or what is this?

Andrew:

Yes, I’ve actually created four specific exclusive gated GPTs for this audience that I’ve been in the works for months. This one in particular actually creates the prompts based on like the best strategies that I’ve put forth. So let me kind of describe that a little bit.

Andrew:

One thing that you always want to do in your prompts is you always want to put maximum quality, because there’s actually three different stages in image generation. There’s low quality, medium quality, high quality, and most people think when you use image generation that it’s automatically just going to use high quality. Well, it doesn’t. It decides based on what it thinks is best. So make sure in all your image prompts that you do.

Andrew:

If you feel like you’re not getting the right kind of stuff, the text is off, things like that definitely put maximum quality in there. That’s a very that is much less known than others. And then, when you’re doing putting your image in ChatGPT, you want to make sure that the image itself is not you’re not describing it, but it only uses it as a reference. So I’m kind of going to go through and show you right here with, let’s say a bottle. So this is a water bottle that I uploaded here and here you can see that. You know it automatically gives you a lifestyle main image idea, a square ratio, and then it gives you an infographic main image.

Bradley Sutton:

So what we’re looking at here is, instead of us having to know the exact prompt, you know in the fancy verbiage that works best for ChatGPT5, you created a custom GPT where we just upload a image and then it’s going to tell us what the prompt should be.

Andrew:

Exactly so, instead of me saying, hey, this is obvious, you should respect this constraint rule. Never described the product itself, only environment, mood, styling, composition around it. You know, oh, work in structured sets. Don’t create images randomly, design them in repeatable formats. I could go through and, you know, give you all these tips that are good.

Andrew:

Think like a director oh, it’s not like all of us can think like a director, right. Write prompts as if, giving cinematic instructions, use language and photography and film. So, basically, I’ve taken all the tips you know from the over 5,000 images that I’ve generated over the course of my time using ChatGPT and along with GPT5, having generated over 200 images now and seeing what’s best from there, and I’ve put this into a GPT that takes the product image and this is supposed to be a water bottle and puts it into five clear prompts across infographic lifestyle, each tailored to a sponsored brand ad A-plus brand store, some more A-plus.

Andrew:

And so you see, here it says a clean, sunlit, modern kitchen setting, with the uploaded product image. This is key because if you have the actual description of the product itself, it will usually mess it up versus you want it to solely reference the image that you’ve uploaded and so placed neatly on a polished marble countertop beside a bowl of fresh citrus fruits and glass of sparkling water with ice cubes. Natural daylight streams in from a large window, casting soft highlights across the scene, while a faint lens flare gives the composition a fresh, invigorating atmosphere. So instead of you having to, like, come up with all this stuff, it actually does it for you.

Bradley Sutton:

What if I had something in mind, though I don’t know how to maybe articulate it, but I’m like you know what? I would. I just like change a little bit of the things, and this just gives me a good guidance on what kind of structure is like. Maybe I want one instead of a. What does it say in a? I mean, I’m assuming that’s a kitchen because it’s fresh citrus fruits, but I’m like, hey, this water bottle is for office people. So then would I just take some of the verbiage here and kind of like change it to say, hey, I want this in an office setting. Or how would I do that? Because right here it’s telling me what’s right, but what if I don’t want a kitchen?

Andrew:

Well, we’re going to do this. Now, we’re going to do it five. Give me five for the office use case. So now what it’s done is given you five of them. Uploaded product image sits neatly beside a sleek laptop on a clean, modern office desk.

Bradley Sutton:

And that was lightning fast. You’re doing this live right.

Andrew:

Yeah, this is live.

Bradley Sutton:

That was crazy.

Andrew:

Yep, this is all live lifestyle conference room, creative workspace, office productivity. And again, the key is having the uploaded product image as the reference point. Never you’re describing the image itself, and so I guess you want to go ahead and test one here.

Bradley Sutton:

Let’s do it.

Andrew:

Okay, let’s do conference room, and this is a tip that I have too. If you want to generate, if you have a paid account, you want to generate multiple images at a time I definitely recommend going here to Sora. What is that Sora? This is Sora. Sora is a video generation model, but it also has built in within it an image generation model. So when you come here, copy and paste the prompt like so, and then you want to upload here’s the water bottle, for example, to go to Sora, open your sidebar and you should see from here Codex, Sora and then GPTs. You want to click Sora and it’ll take you right there, and if you have the paid account, you should definitely have this and you should be allowed up to four images at a time. That way, you don’t have to wait on one image at a time each of the time, which is nice.

Andrew:

So I’m going to share this tab again, and so I’m going to go through and hit remix again to make sure there’s more as well, and then, as we’re going to, I want to go ahead. Let me show you this is an Amazon premium, A-plus content generator, so let me go ahead and upload the image here as well. That way we can get it there in the queue. And so what it’s gonna do, it’s just gonna go through its thinking mode. It’s using a preferred model that you’re able to set up, and in this case I’m using GPT5 thinking. In my estimation, is better you can. You can hit the skip button, but I promise you you’re going to get a better result if you use, if you use thinking, because it’s going to literally reason through everything I have set up in this prompt.

Bradley Sutton:

Specifically, so how to get to this and for the people listening on the podcast, not watching on YouTube, first of all, I suggest this is the one episode you probably should watch on YouTube once we have the link. But how did you get to that? Oh, wow, that’s pretty amazing, but how did you get to this part again? It’s from ChatGPT or this is part of your custom GPT?

Andrew:

Are you talking about Sora?

Bradley Sutton:

What are we looking at right now? Is this Sora or is this?

Andrew:

No, no, no. This is a custom GPT that I built, too, for you guys. This is specifically for A-plus content. 

Bradley Sutton:

Okay, so there’s two GPTs. There’s one for doing the prompts and then there’s one for actually pasting the prompts and generating the image. Is that what’s happening?

Andrew:

Exactly. And then here’s another one you’re going to get that’s new, specifically for your image decks that focus is more on lifestyle images.

Bradley Sutton:

Excellent. So then, Amazon product image generator, you uploaded the one image you just took with like a cell phone, and then you uploaded the prompt about hey, do this in an office building. Blah, blah, blah, blah, blah.

Andrew:

Exactly.

Bradley Sutton:

And then it came out with what is it four options there, or so?

Andrew:

Yes, so you have four options here and you got to decide which is best. The reason I like four is because you get to decide which one you believe is best to do, and you can do as many mixes as you want, but the good thing is like it does the setting, which is nice as well, and so you would take each of those prompts that I have from image prompt generation and you would plug those in to make sure that it works. So you would have one for the creative office, one for the conference room and then for whatever other use case that you want as well, and you’ll have eight images to potentially choose from. And then, if you’re not happy with it, that you want as well, and you’ll have eight images to potentially choose from. And then, if you’re not happy with it, you can go right here and just click remix, and then it’ll create another four for you. And what’s nice is, with the paid account too, there’s unlimited image generation as fast as you want on Sora, versus just doing it on ChatGPT itself.

Bradley Sutton:

This one here that we’re looking at. Is this just like a lifestyle image? Yeah, we’re not the main one. And then this is probably something maybe you’d want to potentially have some text on, you know, like you know, almost borderline infographic-ish. You know how would I do that? Or I have to use a different prompt, or can I just add to a prompt here and say, hey, now, take you know this image and add these bullet points on here. Or hey, now take you know this image and add these bullet points on here, or something like that.

Andrew:

Yes, absolutely. So, this one right here style image creator. It’s going to take anything from Amazon, like an infographic that you want to choose that you believe is the best style of infographic, and it’ll turn it into that style. So if I put this water bottle image in here with this, it’ll take that water bottle and put it right in there with the right use case and text, and you’ll have to tinker with it a little bit as well, but most often, this is going to, this is going to work.

Andrew:

So in this case, it’s going to also go through its thinking and while that’s happening, here’s A plus content now where it was thinking and it goes through the images that it’s going to do so leak proof, locking lid, quick fill, fast refills and it follows the format of premium, A-plus content that you’ll see once you go into Seller Central and the modules. And then, once you get here, it’s going to go through now the use cases. So you get to decide. Okay, do you want it in a gym bag on its side no leaks in a car cup holder on a bumpy road, tilted in a backpack pocket outdoors on a treadmill bottle tray mid-run or on an office desk? What do you think we should do a gym bag dude, hit A here and it would go through its steps here and create the image. So while that’s going, you notice here with the product image deck generator, here’s the water bottle.

Bradley Sutton:

And for a first, let me just call out something. Another thing that AI could not do well before was, let’s say, the product had like a brand, a logo or a brand name or something. Usually it would completely warp it, or like, especially if it had text it would have like other letters they would add, and it was just transform it. But this one looks pretty good compared to the original.

Andrew:

Absolutely. So when it goes here like this, you can tell that it’s now going to render the prompt, the infographic, and give you multiple prompts that would include this style of the image. So, this image, but think water bottle, with all the text on the left and then text on the right that are, you know, relevant to the product itself.

Bradley Sutton:

So now we’re even taking a step further. We’re not just talking about image listings, but it’s like sponsored brand and other applications for it. I like it.

Andrew:

Yes, absolutely, that’s exactly right.

Bradley Sutton:

All right, what’s next? What are we looking at?

Andrew:

Okay. So this premium A plus content, it’s going through and this is image one. So I clicked A in a gym bag on its sides, no leaks. So now it’s going to go through, it automatically knows now it’s going to be horizontal format. So in the instructions, in the prompt, I have it to where you’re going to get horizontal format image dedicated specifically to Amazon Premium A-plus content. And I’m curious for those, do you guys do Premium A plus content or do you do A-plus content? Because I actually have a GPT for both and I can upgrade the other one I have just for you guys so you can have A-plus regular. So I’m curious.

Bradley Sutton:

I would imagine that 80% of people here might just have regular A-plus content and then some of our more advanced ones, 12% might have premium.

Andrew:

Okay. Look at that. Premium. Premium.

Bradley Sutton:

All right, so the premium this is the one you’re showing us is the premium A-plus content.

Andrew:

I’m showing you the premium A-plus.

Bradley Sutton:

Is this a fourth? Is this now a fourth custom GPT? Or is this part of the third one there?

Andrew:

Look at that. There it is. In a gym bag.

Bradley Sutton:

Okay, this would be one of the modules in an A-plus content.

Andrew:

Yes, and once you’re in, go in and zoom in, zoom. You know, zoom in however you want to. But the thing is with ChatGPT, they only allow two different image formats, or three vertical, horizontal, and square, but they’re very specific. It’s one-one, two-three and three-two ratio. So you’ll have to work with it there how you want, and then you would go back up here.

Bradley Sutton:

So then I might are you saying I might need to do some cropping or something to make it fit the actual A plus module? If I wanted it to do that one long you know long skinny banner one, or because of it’s locked on size here, or what are you saying there?

Andrew:

Yeah, exactly, okay, okay. So then it’s going to go to that one and then it’s creating here. And the big thing here with image generation is obviously it takes time, right, but in the grand scheme of things, okay, here you go.

Bradley Sutton:

Wow, it made a full one with text and everything.

Andrew:

Yep. Now you might not want to put like oh, subtle LO logo detail I don’t know if that’s really that important, but you can see here it has all the text that’s necessary. One hand push open button. Matt soft touch exterior protective scratch.

Bradley Sutton:

Push butt, push butt. Open one hand. What in the world is that?

Andrew:

Oh, push button, see this is where you need it.

Bradley Sutton:

Yeah, so sometimes there’s some funny stuff Like you might offend some people. Like what are we pushing butts here and opening one hand, guys?

Andrew:

That’s supposed to be button. I promise it’s not a translation error.

Bradley Sutton:

So then, like when stuff like that happens, which is, you know, like hey, like we’re still, we’re saving $1,000 here, we can take an extra 30 seconds to like re-prompt something.

Andrew:

Do I have to start again?

Bradley Sutton:

Do I say hey, you misspelled button in this image. Can you redo it with this? Or what? What’s the best practice? If there’s little tweaks, whether it’s a mistake or just something I like, hey, I don’t like that first bullet point. Do I say redo it with my instructions. Or do I say, or what’s the prompt?

Andrew:

You would do okay. So what you would do is you’d want to go to Canva or something that’s similar to that, and I can actually show you right now. It’s really easy to do.

Bradley Sutton:

Okay, so now we’re in Canva.

Andrew:

And then you want to go to Magic Eraser and you know, put the brush the way you want it, and then do this, like that, okay, and then you can erase the text here, like that, and then you can plug in the text that you want from here or if you want, you can just do this with all of them. You can go like that, and then you can pick your own text too, to put in, and you at least have the aesthetic that you can do. So you do that, you’d erase, like so.

Bradley Sutton:

Is this a free version of Canva or is this a paid version?

Andrew:

No, this is a free. You can use this in the free version.

Bradley Sutton:

Actually. Sorry, I’m battling in Photoshop and trying to do backgrounds and stuff, and this is so much easier. I need to start using Canva more.

Andrew:

Oh, Canva’s great. I got a lot of hacks that comes to Canva. Their AI systems are very good, but their image generation is nothing near what ChatGPT is.

Bradley Sutton:

And what you did was you just downloaded the image that ChatGPT created and just uploaded it to Canva. Yep, that’s what I did. Okay makes sense.

Andrew:

So, yeah, just kind of work with it here. Notice though, it replicates the style here of the product. You can put in any one you want. So if I wanted, I could put in this and say, hey, I want to use this one instead.

Bradley Sutton:

Also then like in other words, if I see a product it doesn’t even have to be anything related to my product on Amazon, where I like the style and the vibe of what they did,

Andrew:

Exactly, because notice I took one that was a pill.

Bradley Sutton:

A supplement. Yeah, you put a supplement and said, hey, based on this, make an image. I like it.

Andrew:

Exactly, about my water bottle, amazing. Yes, and then you can, of course, upload do your brand colors and things like that as well. So that’s super important to consider.

Bradley Sutton:

OK, so is that the last part of this flow? We went from uploading the image to getting the prompts, to actually getting the images and then doing A plus content. Was there anything else that we want to show before we go back to the beginning? Just rehash the steps.

Andrew:

We can go back and rehash the steps, I think starting here, but is this the last one? Was this the last one you had to show?

Bradley Sutton:

Yes, that was the last one. Okay, perfect, let’s go back to the beginning, because some people came late and some people were just like, hey, I’m just kind of mind blown here, I need to see this again. So, step one, take an image. Or take an image. Take a photo of your product, yep, go into your image prompt generation five that everybody’s going to get on the YouTube channel. Yes, image prompt generation. And then, where? Where am I clicking? What did you just hit to? Oh, you just entered it in the chat bot, or the chat bot.

Andrew:

The chat bot, just drag. Drag your image in, or you can go here to upload. You just hit add photos and files. You can go there as well.

Bradley Sutton:

Put it there, and I don’t even have to put any text or anything, I just put a send and then.

Andrew:

Exactly. Unless you want to put. The one thing you might want to put in describing your product is sometimes like the size, so it can get the size wrong, not necessarily the aesthetic. So it’s really important to put the size in there as well.

Bradley Sutton:

Okay, and then it’s going to give me a set of prompts for how to do the infographics, the lifestyle, main image, et cetera. And then where do I go now if I want to tweak this and do the other settings or something?

Andrew:

Yeah, you just literally go here and type in and you want your use cases. So, if you like, want this again in an office setting, or let’s say, gym, gym bag prompts.

Bradley Sutton:

So type gym bag prompts into the chat box, press enter and then it’s going to redo all of the prompts and guys, I’m just being overly descriptive here, because there’s a lot of you know, thousands of people who listen to this on the podcast and they don’t. They can’t see it. So and then now I have new suggestions via lifestyle. It says a modern locker room setting with sleek wooden lockers and a clean tiled bench. The composition is centered, crisp and uncluttered, with shallow depth of field focusing. Who in here would know to put these into a prompt? We’re never going to be able to fully unlock the power of these AI image generators without these kind of advanced prompts. So this is great.

Andrew:

Yes, I think that they call it meta-prompting actually prompt. So this is great. Yes, I think that they call it meta. Prompting actually is taking the prompts and using AI to make them, enhance them, make them, you know, even better. So I’ve basically taken all my tips that I have over you know the time I’ve done it.

Andrew:

I think it’s 15 total, which actually I’m going to include in an infographic as well that you’re going to get created by me, and that you can, you know, reference if you want to, if you’re really interested in, like, really getting down and let’s say you’re a graphic designer and you’re like, no, I want it, I want this language.

Andrew:

You’ll kind of know, but I think any graphic designer, when looking at this, we’ll see oh yeah, this is definitely a cinematic style type set of prompts and you don’t want it to be too long as well to overwhelm the image prompt generation, whereas with text it’s really good to be long, but with these it’s not necessarily as good. And if it doesn’t and then you can do would you like me to expand into travel back use cases too? So, yes, so yes. And, by the way, in the prompt it automatically is supposed to detect the five major use cases that are hyper relevant to your product to put in there. Okay, for each of them, A plus content, where it generates, you know, the prompts that you can use, and then also for brand stores as well, where you can, you know, put a little bit more stuff like learn more and you know, and things like that as well, and then I’ll have some to not just square infographic images with the product but also rectangular for A-plus content as well. So, more to come on that.

Bradley Sutton:

So then, from here, where do I go now? Is it now a different custom GPT for actually copying this and pasting it there?

Andrew:

I would actually recommend this, I think, like I did before. So let’s say it’s a road truck. You then go from here.

Bradley Sutton:

Okay.

Andrew:

Open sidebar.

Bradley Sutton:

Go to the sidebar and then hit Sora. Is that something that’s automatically in ChatGPT, or is that something we have to add?

Andrew:

No, it’s automatically in ChatGPT, off to the left, and you go down just slightly. It says Codex and then it says Sora. I purposefully don’t use the $200 paid account because I know all users typically just use the paid account and so I keep with the $20 a month account on purpose for that reason.

Bradley Sutton:

Okay, so the $20 a month account should have the free or should have the Sora?

Andrew:

It does have Sora the $20. And then you would paste the prompt in here and then you would hit plus.

Bradley Sutton:

I’m not seeing it. You must have opened another tab or something.

Andrew:

There you go.

Bradley Sutton:

There you go. So then you hit Sora and then it opens up this explore page.

Andrew:

First, what you want to do is make sure that video is. You have image here and then video. Make sure it’s on image.

Bradley Sutton:

Make sure it’s on image, guys.

Andrew:

Okay the three aspect ratios three, two, one, one and two, three. You want to select one one. If you want like main image deck type stuff, if you want something related to A-plus content or sponsor brand ads, you can use the three, two perfect and then here and then hit paste, paste what you guys copied from his custom GPT.

Bradley Sutton:

Paste what you guys copied from his custom GPT.

Andrew:

Yes, exactly.

Bradley Sutton:

Then upload the original image again, right?

Andrew:

Yep, upload the original image here. You don’t want it to describe it on its own, you want to use the reference image alone when prompting for putting your product in a lifestyle setting and then remix and then within about it takes around a minute to two minutes for it to create that, but what I recommend is going to activity up here and clicking it again. OK and then hit edit remix and then hit remix again here. That way you have eight now in the queue. So instead of having to wait for one image, like you did for my GPTs there, you can literally get eight within five minutes.

Bradley Sutton:

I like it. I like it.

Andrew:

Okay, so it makes things faster.

Bradley Sutton:

Excellent, excellent, and then and then there’s a separate GPT. We don’t have to go through it again, cause you just did about the A-plus content. So, guys, this is something that you guys can play around with. I think a lot of people on this call have probably a paid GPT or custom GPT or chat GPT, and you’re going to get the links to his custom GPTs again in the YouTube video. So this is going to be, this is going to be great, to be able to have this and play around with it. You know, like, like, what I would do, guys, is don’t just I mean like, if you already have a, I mean if you have a brand new listing, I mean obviously it’s a no brainer, this is good to get to do. But if you have an existing listing and you want to just like do some other images, like a new main image or something like these kind of prompts could like generate different main images, and then what you do is you go into Helium 10 audience. Most of you guys are Helium 10 users. Helium 10 audience is a pay per use, but Helium 10 audience goes out and you pull like 50 Amazon Prime users from your demographic, like, maybe this water bottle you’re targeting men from the age of 20 to 35 or whatever right? So you would say, hey, let me target in Helium 10 audience 50 men from the age of 20 to 35, and then generate multiple images from what Andrew just showed, put it in this survey and then say, hey, if you were searching for water bottle and these were the four images you saw, like which one makes you most want to click on it? And then usually there’s always one that’s like a clear winner. You know, test it against whatever you have now. And, guys, I’ve done these kind of tests. You know, obviously not using this, this custom GP.

Bradley Sutton:

I actually did a photo shoot before I talked about this recently for a hemp pain cream or roll-on cream. And the new image, guys, what it did was increased. I forgot the click-through rate, conversion rate, something just doing new images changed it by 4%, 4%, 3 or 4, like 3.7 or something like that. Right, not like any astronomical number, like oh my God, it doubled the conversion rate. No, and this was not.

Bradley Sutton:

This is not a product that sells a thousand units a day, or even a hundred. He sells like maybe, 30 units a day at 30 bucks a piece. What a 3% conversion rate difference means for you guys. Do you understand this product? $20,000 for a year, just 3% increase. And you don’t have to do a $1,500 photo shoot like I did for this, because I did it a few number of months ago before I knew about all these things.

Bradley Sutton:

So this just shows the power of what you can do with your ChatGPT account that you already have. If you have a free account, you probably can’t do all this stuff, but if you’ve got that $20 a month account he did not show anything that is not available to you guys on the $20 a month ChatGPT plan and we are not affiliates of ChatGPT or anything we don’t get any kickbacks if you guys sign up or anything but I’m just telling you guys how it is. So, Andrew, thank you so much for this.

Bradley Sutton:

Now, guys, let’s go ahead and open up some questions. All right and yes, the AB test. Again. It’s helium 10 audience. Every single Amazon seller should be using it for every single product launch. If you’re not, you are literally leaving thousands of dollars on the table. It costs, like I don’t know, 50, 70 bucks, depending on how many segments you do, but split testing before you have a listing is so important. All right For your custom GPTs, Faye says. Have they been trained on Amazon policies? Like they’re not going to maybe show a picture of drugs or nudity or something like that.

Andrew:

Yes, one thing that helps if you notice, so far I don’t really have human models in there for a purpose, even though I’m working on image generation. That does one, because I’m personally not a big fan of them putting kids and image generation models. Now, maybe that’s just me, but that’s how I personally do my GPTs. If that’s something that you’re okay with, then I can also create prompts for that as well. The one thing I don’t create prompts for that as well. The one thing I don’t do is for babies, just excluding that from the get go.

Andrew:

But for Amazon policies, yes, it should, because I have the uploaded document in there and if it’s not working this is the only way my GPTs get better, guys is if you give me input and feedback. That’s honest. I tell if you think it’s one star, give it a one star. Do not give me a five star if it’s going to flatter me, you know, because I want to make this better for you guys. But yes, it does. It has the uploaded document and GPT five actually does better reading documents. If you have an uploaded document, if you need to write something that’s based on that, GPT5 is much better because it’s much better at instruction following and it’s much better at going out and doing tasks for you and bringing those documents in to make sure everything’s compliant.

Bradley Sutton:

Okay, Susan says it’s my understanding Amazon requires a main image to be a professional photograph.

Andrew:

No, no, no, not using main image yet, there are some.

Bradley Sutton:

But the main image is literally what you took the picture of. You’re just cleaning up the background, so technically that’s not a generated image, right, because you had to have taken the picture with an actual phone to even do this, right?

Andrew:

Yes, you would have to either that or upload the image of the product itself.

Bradley Sutton:

Exactly, yeah, yeah. So by definition, guys, your main image is not going to be AI. I mean, it’s going to be AI modified because it’s like removing white background or you know, removing background and stuff. So main image is fine. The rest of the people have been using Amazon likes people doing 3D images before.

Andrew:

Use the main image that you have. What I’m saying is don’t generate a main image from AI yet, if that makes sense. So you have your white background image, right. I would not suggest making your main image something. I just wouldn’t even mess with your main image, but I would use the main image to create secondary images within the image deck.

Bradley Sutton:

All right, guys. I might leak one of the links in my Instagram. So I’ll go to follow me at a Serious Sellers Podcast and you’ll get a preview of one of the links that even before the YouTube drops, if you go ahead and go to my Instagram, follow me, make a comment on my most recent video, watch the video all the way through, make a comment there for the algorithm and I’ll drop one of the links so you don’t have to wait until the YouTube. Ideally, we’ll have the YouTube ready tomorrow and we’ll email you guys tomorrow, but probably, because it’s Friday, we might not be able to finish it until Monday. We literally are making a brand new YouTube channel. Everything used to be on the Helium 10 channel. We’re making a new Serious Sellers Podcast only YouTube channel. So that’s why it might be delayed until Monday. But, guys, it’s not going anywhere. I don’t think you guys have critical where you have to need this this weekend. Don’t worry, we’ll get it to you by Monday or Tuesday. So, Andrew, thank you so much for coming on here. We already know the topic of October.

Andrew:

I do have a question, one to ten. What would you rate this talk?

Bradley Sutton:

All right, guys, one to ten. What kind of value did you guys get out, considering that you’re also getting these? It’s not just what he talked about, but you’re actually getting these GPTs from him next week, yep, so it wasn’t just like, oh, look at this shiny object. That only I know how to do, but you’re going to get it. We got 11. All right, hold on, hold on.

Bradley Sutton:

We got 100, so let’s go ahead and give some applause there. Excellent, excellent, 9.8. Wow, that’s a very specific, Molly. Let Andrew know on LinkedIn what can he do to get that extra 0.2 to become a perfect 10 out of 10.

Andrew:

No, I appreciate it. hey, I even yeah,

Bradley Sutton:

Peter, Peter is hard to please, I’m sorry, Peter. We’ll do better.

Andrew:

It’s okay, Peter. I actually appreciate that the most. So get back to me, message me on LinkedIn, tell me why. I want to know, yeah.

Bradley Sutton:

Miriam gave a 12. I love it. All right, a lot of. Eric gave a thousand. He wants to be a go getter. I love it. All right, guys. Thank you so much for joining. Join us next week. Again. We have two workshops, if you like this one excellent workshops on completely different subjects. One is going to be about AI in managing your advertising versus rules-based. I personally use rules-based, but Destaney, a guest expert, is going to be talking about the difference between the two. And then we have Vince coming on Tuesday and he’s going to be talking about the difference of, or how you can actually cut your or double your sales while cutting your advertising spend. So that’s going to be interesting topic as well. H10.me/tacosaugust or h10.me/tacosseptember. For both of those, thank you guys so much for joining us. Andrew, thanks so much. Stay on to upload this video and we’ll see you guys next time. Bye, bye now. Thanks for watching.

---

Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast.

Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast

Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started:

• Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
• Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say.
• Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation.
• SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.