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Top 25 Best Selling Products on Amazon in May 2024

Introduction

Thinking about starting or growing your Amazon business this year? If so, you’ve come to the right place! Any successful Amazon seller knows that taking the time to properly research the products they’re interested in is an important factor to win in the e-commerce landscape. Additionally, some of the most profitable products on the Amazon marketplace solve customers’ issues while outperforming the same products sold by competitors.

With May flowers and Springtime adventure in full bloom, attentive sellers will notice that some of the products on Amazon’s Best Sellers List reflect this. However, that doesn’t mean that you should immediately start selling items centered around the outdoors. Rather, you’ll still need to analyze any given item to make sure it is profitable to sell.

This is where Helium 10 can assist you. The FREE Helium 10 Chrome Extension gives users the tools they need to discover successful products and become top Amazon sellers in a fraction of the time it takes to research on their own.

In the helpful guide below, we’ll take a look at 25 best-selling Amazon products with the help of the Chrome Extension and figure out what makes them work.

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Top-Selling Items on Amazon & Why

1. Silonn Ice Maker

Ice bucket listing

Start to enjoy the warm May weather with a cool drink always in your hand with this neat ice maker! The current 4.4-star rating paired with the growing number of 26,490 ratings earns this winning product a perfect Helium 10 health score.

Ice bucket listing health score

2. Scrubba Wash Bag

Wash bag

Springtime is the perfect time of the year to get outside and enjoy the blooming flowers amidst new growth. You can even stay out longer than usual, no matter if your clothes get dirty, with this innovative wash bag. Boasting a unique design that is lightweight to carry, this Amazon product easily earns a perfect Helium 10 health score.

Wash bag health score

3. P&J Trading Fragrance Oil

Scents listing

Help ensure that your home smells as nice as the natural scents of May flowers with this incredible collection of scented oils. Easily able to be used in a variety of ways, including aromatherapy and candle-making, it’s no surprise that the sales chart has shown a steady upward trend in recent weeks.

Scents sales chart

4. Betem Acrylic Pens

Paint pens listing

One of the best things to do in May is to go outside and get creative by drawing a picture of the many blooming flowers with these acrylic pens. The 4.6-star rating, 30-day revenue of nearly $300,000, and variety of options give this popular product a 10/10 Helium 10 health score.

Paint pens health score

5. Step 2 Splash Pond

Splash pond listing

Encourage your little ones to have fun outside rather than stay cooped up in the house with this eye-catching splash pond. Its instantly appealing design ensures that any child will want one themselves. This fact is reflected in not only the rapidly rising sales chart but also in the impressive 4.8-star rating.

Splash pond sales chart

6. SEREED Baby Balance Bike

Baby bike listing

When your child first starts to show interest in going on bike rides with mom and dad, don’t throw them in the deep end! Instead, this baby balance bike—which has an amazing 4.8-star rating and stunning sales chart trajectory—will soon get them ready for a real one they can call their own.

Baby bike sales chart

7. Summer Infant Stroller

Stroller listing

Have your new baby experience their first sunny Springtime walk in style with this comfortable stroller. With convenient folding capabilities and added attachments that improve upon the initial stroller design, the 9.8 Helium 10 health score is well-earned and is an indicator that this Amazon product will continue to excel.

Stroller health score

8. Graco Pack and Play

Pack n play listing

Having a warm May picnic with friends? Ensure that your baby doesn’t have to wait inside alone with this easily portable and lightweight pack-and-play. This product is astounding as it currently has over $1,000,000 in monthly sales, a 4.8-star rating, and a health score of 9.2. The success of this product just goes to show that selling a useful product at the right time of year can make your Amazon business take off.

Pack n play health score

9. Nautica Eau De Toilette

Cologne listing

Help your new graduate celebrate their success the right way with this cologne from Nautica. One of the reasons this product is doing so well on Amazon is undoubtedly due to Nautica’s well-known name, but the listing optimizations present here also contribute to its success, earning it a nearly perfect 9.8 health score.

Cologne health score

10. BMJL Women’s Athletic Shorts

Women's athletic shorts listing

Make sure that every Springtime run is not only productive but comfortable as well with this pair of women’s athletic shorts. With a huge number of colors to choose from—along with various sizes—it’s no wonder that this 4.5-starred product’s sales keep going up and up.

Women's athletic shorts sales chart

11. MAGCOMSEN Men’s Polo Shirt

Golf shirt listing

Similarly to the above product, this men’s polo shirt is a popular choice for golfers, as well as for those simply looking for a breathable shirt to wear out and about. This Amazon product listing earns a health score of 9.6 due to the quality of the images, informative bullet points, and growing number of positive ratings.

Golf shirt health score

12. BAGAIL Packing Cubes

Packing cubes listing

Looking to head on a sunny May vacation? Make sure you bring along these helpful packing cubes that’ll ensure you’re organized for every step of your journey. What makes this listing so great—and what earns a Helium 10 score of 9.3—is the main white background image, SEO-optimized listings, and steadily growing number of 30,000+ ratings.

Packing cubes health score

13. Bumble Towels Kitchen Hand Towels

Towels listing

In the spirit of renewed Springtime growth, you’ll most likely be looking to replace your old, stained kitchen hand towels. Well, look no further than these winning towels that come in a variety of colors to match any decor style with ease. The 9.7 Helium 10 listing health score attached to this listing is due to the hard work this seller did in optimizing both the images and compelling bullet points.

Towels health score

14. FEXIA Boho Table Runner

Table runner listing

May—and the rest of Spring—is a time to entertain friends and family amid new growth and life. And what better way to do this than with beautiful table decor courtesy of this table runner? Many Amazon customers seem to agree with me, as can be seen by the upward sales chart trajectory, 8.8 listing score, and 4.6-star rating.

Table runner sales chart

15. Chapin International Lawn and Garden Pump

Weed sprayer listing

One of the very few negative aspects of May flowers is May weeds, but you can keep these pesky weeds at bay with this lawn and garden pump. Perfect for eliminating all your weeds and keeping your grass looking perfect, this Amazon product has an incredible 76,000+ customer ratings, informative images, and bullet points that tell customers exactly what the product is and how it can help. This all contributes to a perfect health score of 10!

Weed sprayer health score

16. Brightown LED Fairy Lights

Fairy lights listing

Decorate the outside of your home in anticipation of many warm evenings spent with family with these fairy lights! Entirely waterproof and able to be used in many different circumstances, these lights earned our 10/10 health score due to 41,643 ratings, 4.6 stars, and well-optimized bullet points.

Fairy lights health score

17. Acer Aspire Laptop

Laptop listing

Make sure your graduate is ready to succeed in life with a new laptop courtesy of Acer! As with other products on this list, the well-known brand name plays a significant part in this product’s success. However, the 4.3-star rating, collection of helpful images, and informative bullet points help boost it all the way onto the best sellers list while earning it a perfect Helium 10 health score at the same time!

Laptop health score

18. Amazon Fire Tablet

Fire tablet listing

With this Fire Tablet from Amazon, days spent wishing you were outside basking in the May sunshine can become real! Unsurprisingly, an Amazon product is doing well, but even Amazon struggles with earning our listing health score. The lack of properly optimized images bumps this listing down from a perfect 10 to a still great 8.8 health score.

Fire tablet health score

19. Kleenex Facial Tissues

Kleenex pack listing

An essential item for those suffering from Springtime allergies, facial tissues from the worldwide brand Kleenex are just the things you need to keep your runny nose in check. In addition to brand recognition, this bulk product features an Amazon sustainability badge, nearly 50,000 customer ratings, and a 9.5 listing health score.

Kleenex pack health score

20. Solimo Coffee Pods

Coffee cups listing

Give yourself a boost of morning energy and prepare to tackle your day head-on with this pack of coffee pods. The choice to have up to 100 pods delivered straight to your home and the option to choose what flavor you want goes a long way in earning the whopping 158.348 customer reviews that directly contribute to the 9.3 health score.

Coffee cups health score

21. Rubfac Gold Latex Balloons

Balloons listing

Celebrate end-of-school celebrations in style no matter if your child is 8 or 18 with these vibrant metallic gold balloons! With plenty of graduations scheduled for May, it’s no wonder that the current sales chart is on an upward trend that we expect to continue for weeks to come.

Balloons sales chart

22. Insect Lore Butterfly Garden

Butterfly garden listing

Encourage your young children to interact with the incredible world around them—which can even be found right beneath their feet—with this butterfly garden! This listing is doing many things superbly in order to earn a near-perfect health score of 9.9. These include providing a white background for their main image, ensuring their title is neither too long nor too short, and having 5 well-thought-out bullet points.

Butterfly garden health score

23. TushGuard Seat Cushion

Seat cushion listing

Make this Spring your most comfortable yet with the seat cushion offered by TushGuard! While it may not be a product normally thought to be lucrative, the rapidly rising sales chart over the last month begs to differ. It just goes to show that, when a seller knows what they’re doing, any product can become profitable.

Seat cushion sales chart

24. Pro Grade Paint Brushes

Paint brushes listing

Give your home a makeover that reflects the May flowers outside with this paintbrush set! While this listing saw a bit of a slowdown around mid-April, many Amazon customers seem to be getting in the painting mood as shown by the steady incline of sales during late April. This makes this item a perfect seasonal product!

Paint brushes sales chart

25. Sweet Water Decor Reed Diffuser Set

Incense sticks listing

Give your home a wonderfully fresh scent that instantly makes you think of May flowers without even seeing them with this reed diffuser set. What gives this product a perfect Helium 10 health score? The combination of an optimized title tag, images that fit with Amazon’s best practices, and bullet points that are keyword optimized to great effect.

Incense sticks health score

Conclusion

Even though carefully studying Amazon’s Best Seller List with the help of the Helium 10 Chrome Extension can provide valuable product insights, it’s crucial to perform your own research as it will help you much more.

If you feel like you received a solid beginner’s understanding of what to look for in a product or are interested in learning even more so you can start selling, be sure to check out the Product Research Masterclass podcast. This podcast, hosted by top Amazon seller Bradley, provides proven methods of success on a variety of Amazon subjects including how to start a private label business, locating profitable niches, selecting the best Amazon products, and more.

Successfully launching a brand new Amazon business from square one can be incredibly challenging and time-consuming, preventing you from spending time with your family or experiencing all life has to offer. That’s why we recommend using Helium 10’s marketing tools to help lighten the load on many different aspects of the Amazon selling process.

Remember, the journey to the top begins, more often than not, with a single product, so get out there and start researching today.

Happy Selling!

author-photo
Copywriter

A dedicated copywriter with nearly 4 years of experience, Josh works with Amazon sellers and helps his clients succeed on the platform.

Achieve More Results in Less Time

Accelerate the Growth of Your Business, Brand or Agency

Maximize your results and drive success faster with Helium 10’s full suite of Amazon and Walmart solutions.

Accelerate the Growth of Your Business, Brand or Agency

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