Could your Amazon PPC campaigns be performing better? Run your FREE Amazon PPC Audit today.


Home > Glossary

VC – Vendor Central

The primary interface for 1st Party (1P) Sellers. Vendor Central sellers are typically manufacturers and distributors. VC sellers sell their item(s) in bulk to Amazon, who at that point goes about as a distributor for that vendor. Registration for Vendor Central is by invitation only.

Try our other products!

Scribbles – Lets sellers add the best keywords to their Amazon Seller Central frontend and backend to make sure their listings are totally optimized.

  • 30-Day Free Trial
  • Included in the Platinum Plan ($99/Month)

Magnet – Find the most relevant, high-volume keywords so you can maximize organic traffic and skyrocket your sales.

  • Get 2 Uses Per Day For Free
  • Starting at $99/Month