Could your Amazon PPC campaigns be performing better? Run your FREE Amazon PPC Audit today.

DSP

Home > Glossary

DSP – Demand Side Platform

DSP is an advertising platform that enables advertisers to programmatically display, video, and audio ads. Thus it helps drive traffic to corresponding websites and mobile apps.

The Amazon DSP provides a brand with an opportunity to further develop their Amazon marketing advertising strategy through advanced targeting, precise Amazon audience control, and more display ad placement through Amazon’s O&O (owned-and-operated) inventory.

Try our other products!

Scribbles – Lets sellers add the best keywords to their Amazon Seller Central frontend and backend to make sure their listings are totally optimized.

  • 30-Day Free Trial
  • Included in the Platinum Plan ($97/Month)

Xray – Product Research, inside the Helium 10 Chrome Extension, helps give Amazon and Walmart sellers a bird's-eye view of a market as they browse.

  • Free Trial with 50 Requests
  • Starting at $37/Month

Create a Thriving Business on Amazon or Walmart with Helium 10.

Start, run, and grow your business with all the tools, training, and expertise you need.
Get Started for Free