Could your Amazon PPC campaigns be performing better? Run your FREE Amazon PPC Audit today.

<h1>ACoS</h1>

Home > Glossary

ACoS – Advertising Cost of Sale

Amazon ACoS measures the efficiency of your advertising campaign. It is the ratio of  ad spend to ad revenue (in %). You can calculate ACoS using this formula:

ACoS = Ad Spend ÷ Ad Revenue * 100

Try our other products!

Xray – Product Research, inside the Helium 10 Chrome Extension, helps give Amazon and Walmart sellers a bird's-eye view of a market as they browse.

  • Free Trial with 20 Requests
  • Starting at $39/Month

Scribbles – Lets sellers add the best keywords to their Amazon Seller Central frontend and backend to make sure their listings are totally optimized.

  • 30-Day Free Trial
  • Included in the Platinum Plan ($99/Month)