If you aren’t familiar with the CPR formula, a major component of its success is establishing direct links to your products using a 2 Step Storefront URL, sometimes also known as a Super URL. In case you are unfamiliar with a Super URL, we created a tutorial on how to create a 2-Step URL for the Cerebro Product Rank method.
Fortunately, the process for creating a 2 Step Super URL has been simplified into a single tool under the Gems section of Helium 10 where we offer FREE tools for anyone to use to improve their listings and increase sales on their Amazon storefronts.
For the full demonstration of using Helium 10’s 2 Step Super URL by Manny Coats, watch the video here:
Create a 2 Step Super URL by doing the following:
Go to Amazon.com and select your storefront designation to be taken to your seller page.
Click on the link towards the top of your seller page to be taken to your storefront page.
Here you will find all your product listings in one place. However, to direct people straight to your listing without interference from competition, you will need to create a Super URL.
To bring people straight to your storefront, copy your storefront’s ID from the URL at the top of the screen.
Paste the ID number into the text box that reads “STOREFRONT ID” in the 2 Step URL tool.
Once you have finished that, enter your desired keyword you’d like to rank for in the KEYWORD box.
You have additional options to make your 2 Step Super URL more precise:
- To designate a specific product, you can add the product ASIN, which can be found easily on the product page if you have installed the Helium 10 Chrome Extension.
- To render results from your storefront within a certain price range, you can also add your price limits.
After you have made all adjustments, click the green Generate button to create your 2 Step URL. Additional buttons allow you to copy the link to your clipboard and to view a preview of the newly-created URL.
Once you have this link, you can use it in your promotions and marketing to drive people to your products as the only options for your desired keywords.
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Want to absolutely start crushing it on Amazon and make more money? Follow these steps for helpful resources to get started:
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