What is brand registry?

Brand Registry – [bran-d re-jes-tree] noun:

Brand Registry is an Amazon program that gives brand owners increased control of their products on the marketplace. The goal of Amazon’s Brand Registry is to make it easier for a seller to manage their own brands and protect their brand’s identity on Amazon.


Check out what brand gating means…
Try our other products!

Xray – Amazon Product Research, inside the Helium 10 Chrome Extension, helps give Amazon sellers a bird's-eye view of a market as they browse through Amazon.

  • Free Trial with 50 Requests
  • $17/Month

Magnet – Find the most relevant, high-volume keywords so you can maximize organic traffic and skyrocket your sales.

  • Get 2 Uses Per Day For Free
  • $37/Month Or $370/Year