What Is Brand Gating on Amazon?
FAQs
Amazon brand gating is program that helps sellers prevent unauthorized sales of counterfeit or knockoffs of their products.
First, you must be enrolled in Amazon Brand Registry. Once you are brand registered, you can apply to gate your brand on Amazon by providing a list of ASINs for gating.
Gating your brand will stop other people from trying to sell counterfeits or knockoffs of your products.
No, it is free to gate your brand on Amazon!
It typically takes 3-5 weeks to get your Amazon brand gating application approved.