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Amazon Sponsored Product Ads – [am-uh-zon spon-sored pra-duct ads] noun:
Amazon Sponsored products ads are like the Google Ads of Amazon. It’s a product advertisement that shows up in Amazon’s search results and product listings. Amazon sponsored products are affordable and fairly straightforward. It is based on keyword targeting and they drive traffic to a specific product page of your choosing.
Scribbles – Lets sellers add the best keywords to their Amazon Seller Central frontend and backend to make sure their listings are totally optimized.
Xray – Product Research, inside the Helium 10 Chrome Extension, helps give Amazon and Walmart sellers a bird's-eye view of a market as they browse.