How to Get Better Sales with Amazon Product Targeting Ads

Amazon ad campaign

Using Product Display ads on Amazon can let you target specific products, categories, and more–Helium 10 can help you find WHICH things to target. Amazon has updated it Product Display Ads feature by adding the ability to create Amazon product targeting ads that can go after specific products via their ASINs, product categories, product pricing, and […]

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New Features for Better Keyword Research & Sponsored Ads Targeting

Helium 10 tools

Cerebro and Black Box have been optimized to give you more streamlined keyword research and sponsored ad targeting options. Helium 10 has beefed up the capabilities of two of our most popular Amazon search tools: Cerebro and Black Box! The data provided to users as well as the interfaces of both tools have been updated […]

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Relaunch Amazon Products: How to Give Your Listing a Second Wind

relaunch amazon products

When items have disappointing conversion rates, some sellers opt to relaunch Amazon products rather than simply cutting their losses and remove the listing altogether. However, is trying to give an underwhelming product that’s already on the ropes a second wind the right choice for your product listing that is on the ropes? Should You Retire […]

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10 Tips for Better Amazon Inventory Management

amazon inventory management

Managing your Amazon inventory can be a pain sometimes, but it doesn’t have to be when you follow these effective tips!  As an Amazon seller, keeping up with logistics is one of the most difficult and tedious tasks, A.K.A. handling Amazon inventory management. There are definitely GOOD and BAD ways to go about ensuring inventory […]

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5 Amazon Business Tasks That Can Be Automated

amazon business tasks

As a seller, do you find yourself inundated with too many Amazon business tasks on your plate? As the brand owner, it can be hard to let go of certain duties for your online business, especially if you have trouble trusting someone else to do them correctly. While key decision making regarding the “big picture” […]

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Keyword Product Launches in Q4 2018: What’s Changed?

Keyword Product Launches

If you guys have been following along with my other blogs, you’ll know that changes have been taking place on Amazon in terms of keywords and performing keyword launches. If you weren’t aware, Amazon will be restricting access to their search volume numbers for keywords. In my first blog, I talked about the glory days […]

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Did Changes to Amazon Keywords Affect Product Launches?

product launches based on keywords

From August to October 2018, things started getting strange in the realm of performing product launches based on keywords.   Up until August, you could give me any combination of products with keywords and I could give you a realistic giveaway strategy. I would tell you how many giveaways I would need to sell over […]

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Keyword Search Volume & Relevance is DEAD: Should Sellers Worry?

Amazon Search Volume Relevance Scores

Amazon has shut down its endpoint that has provided keyword search volume and relevance data for some time. What does this mean for sellers hoping to rank their products with data? Amazon has closed down one of its most crucial undocumented endpoints that have supplied many Amazon seller tools (and whole companies for that matter) […]

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10 Deadly Product Launch Mistakes and How to Avoid Them

product launch mistakes

  If you think you’ve done everything you can to prepare your Amazon product listing to become live, there are still many product launch mistakes that can prevent your item from attaining higher ranking. Even if you have launched products on Amazon before, ensuring that you have completely optimized everything about your product launch BEFORE […]

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Was Product Launch Strategy Easier in the Old Days?

product launch strategy

Over the last few years, I have striven to find the perfect product launch strategy, and I must say that ranking a product to the top used to be easier. I am a self proclaimed data junkie. Before I came onboard here at Helium 10, I worked for a number of different brands to help […]

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