Pricing Amazon Products: How to Set Your Listing Up for Profitability

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What is the “Goldilocks zone” for pricing Amazon products? Do you find pricing Amazon products difficult? Without knowing it, could your pricing strategy be costing you sales? According to a study published in a Harvard Business Review by Michael Marn and Robert Rosiello, the answer is: absolutely. In this study, pricing experts at McKinsey and […]

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